{"id":49641,"date":"2008-06-18T12:50:47","date_gmt":"2008-06-18T10:50:47","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/jak-zakazny-jest-marketing-wirusowy\/"},"modified":"2008-06-18T12:50:47","modified_gmt":"2008-06-18T10:50:47","slug":"jak-zakazny-jest-marketing-wirusowy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/jak-zakazny-jest-marketing-wirusowy.html","title":{"rendered":"Jak zaka\u017any jest marketing wirusowy?"},"content":{"rendered":"<p>Firma badawcza Visible Measures wprowadza nowe rozwi\u0105zanie VisibleCampaign, maj\u0105ce sprawdza\u0107 skuteczno\u015b\u0107 kampanii wirusowych. Stale wzbogacana baza zawiera obecnie 80 mln plik&oacute;w umieszczonych na 150 stronach internetowych. Narz\u0119dzie analizuje mi\u0119dzy innymi statystyki ogl\u0105dalno\u015bci, aktywno\u015b\u0107 i zaanga\u017cowanie internaut&oacute;w, d\u0142ugo\u015b\u0107 sesji, zasi\u0119g geograficzny czy komentarze umieszczone pod plikiem.<\/p>\n<p>&#8211; Poprawiona mierzalno\u015b\u0107 kampanii sprawi, \u017ce coraz wi\u0119cej reklamodawc&oacute;w i agencji b\u0119dzie zainteresowana prowadzeniem marketingu wideo w sieci &#8211; stwierdzi\u0142 Brian Shin, za\u0142o\u017cyciel i prezes Visible Measures. &#8211; Pokazuj\u0105c efektywno\u015b\u0107 internetowych kampanii tego typu, sprawiamy, ze firmy zaczynaj\u0105 docenia\u0107 budowanie \u015bwiadomo\u015bci marki w sieci, co powoduje wzrost i ewolucj\u0119 tego rynku.<\/p>\n","protected":false},"excerpt":{"rendered":"Sprawdzanie ilo\u015bci odwiedzin w serwisach takich jak YouTube powoli\nodchodzi do lamusa. VisibleCampaign zbada prawdziwy zasi\u0119g reklam.","protected":false},"author":1,"featured_media":49642,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[2919],"class_list":{"0":"post-49641","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-badania","8":"tag-visiblecampaign","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/49641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=49641"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/49641\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/49642"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=49641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=49641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=49641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}