{"id":49465,"date":"2008-06-21T11:34:18","date_gmt":"2008-06-21T09:34:18","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/cannes-lions-braz-dla-mccann-erickson-wideo\/"},"modified":"2015-01-13T01:02:14","modified_gmt":"2015-01-13T01:02:14","slug":"cannes-lions-braz-dla-mccann-erickson-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/wydarzenia\/konkursy\/cannes-lions-braz-dla-mccann-erickson-wideo.html","title":{"rendered":"Cannes Lions: Br\u0105z dla McCann Erickson (wideo)"},"content":{"rendered":"<p>Jedn\u0105 z nich dosta\u0142a agencja T.A.G. SF \/ McCann Worldgroup za seri\u0119 spot&oacute;w (&#8222;Enemy Weapon&#8221;, &#8222;Gravesite&#8221;, &#8222;John 117\/Monumet&#8221; i &#8222;Combat&#8221;) promuj\u0105cych gr\u0119 &#8222;Halo 3&#8221; dost\u0119pn\u0105 na konsolach Xbox. Drugie Grand Prix pow\u0119drowa\u0142o do Fallon London za spot &#8222;Gorilla&#8221; dla marki Cadbury (na zdj\u0119ciu).<\/p>\n<p>Z\u0142otym Lwem nagrodzono agencje: TBWAChiatDay, George Patterson Y&amp;R, JEH United Bangkok, Vegaolmosponce Buenos Aires, Saatchi&amp;Saatchi New York, 72andSunny, Johannes Leonardo, Fallon London, DDB London, Crispin Porter + Bogusky, LA Comunidad, T.A.G. SF \/ McCann Worldgroup, BBDO New York, Droga5, WCRS London i Leo Burnett Advertising Kuala Lumpur.<\/p>\n<p>Br\u0105zow\u0105 statuetk\u0119 przyznano agencji McCann Erickson za spot &#8222;Egzekucja&#8221;, zrealizowany na potrzeby kampanii spo\u0142ecznej Fundacji Dzieci Niczyje. Na shortli\u015bcie znalaz\u0142a si\u0119 r&oacute;wnie\u017c praca &#8222;Peepshow&#8221;, pochodz\u0105ca z tej samej akcji oraz &#8222;Kamery&#8221;, &#8222;Samoch&oacute;d&#8221; i &#8222;Fresk&#8221; przygotowane przez Leo Burnett dla Pekao SA.<\/p>\n<p>W sumie jury, kt&oacute;remu przewodniczy\u0142 Craig Davis (JWT London), przyzna\u0142o 21 Z\u0142otych, 33 Srebrne i 52 Br\u0105zowe Lwy.<\/p>\n<p>Tytu\u0142 Advertising Agency of the Year otrzyma\u0142a agencja BBDO Newy York. Na podium znalaz\u0142y si\u0119 r&oacute;wnie\u017c AlmapBBDO Sao Paulo i DBB London.<\/p>\n<p>Miano Network of the Year przypad\u0142o w udziale BBDO, za ni\u0105 uplasowa\u0142y si\u0119 sieci DDB i Saatchi &amp; Saatchi.<\/p>\n<p>Najlepsz\u0105 firm\u0105 produkcyjn\u0105 okaza\u0142a si\u0119 MJZ. Blisko nagrody Palme D&#8217;or by\u0142y RSA Films i Gorgeous Enterprises.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Dobieg\u0142 ko\u0144ca festiwal reklamy w Cannes. W najbardziej presti\u017cowej kategorii Film Lions przyznano dwie nagrody Grand Prix.","protected":false},"author":1,"featured_media":49466,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4640,9670],"tags":[69],"class_list":{"0":"post-49465","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-konkursy","8":"category-tv","9":"tag-cannes-lions","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/49465","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=49465"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/49465\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/49466"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=49465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=49465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=49465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}