{"id":48966,"date":"2008-07-07T10:45:14","date_gmt":"2008-07-07T08:45:14","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/domoteka-pod-fala-rabatow\/"},"modified":"2008-07-07T10:45:14","modified_gmt":"2008-07-07T08:45:14","slug":"domoteka-pod-fala-rabatow","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/domoteka-pod-fala-rabatow.html","title":{"rendered":"Domoteka pod fal\u0105 rabat\u00f3w"},"content":{"rendered":"<p>Celem kampanii jest zach\u0119cenie klient&oacute;w do poznania oferty prezentowanej w 80 sklepach Domoteki oraz zainteresowanie ko\u0144c&oacute;wkami kolekcji sprzedawanych w okresie promocyjnym z rabatami. W kreacji wykorzystano motyw fali, kt&oacute;ra ma nawi\u0105zywa\u0107 do wakacji. <\/p>\n<p>Akcja zostanie wsparta kampani\u0105 ATL (spoty radiowe i ogloszenia prasowe) i BTL oraz akcj\u0105 ambientow\u0105 i broszur\u0105 prezentuj\u0105c\u0105 najciekawsze oferty rabatowe. Komunikacja b\u0119dzie r&oacute;wnie\u017c obecna na stronie interentowej Domoteka.pl. <\/p>\n<p>Wyprzeda\u017c potrwa do 31 lipca br.<\/p>\n<p>Autorem kreacji jest agencja Mather Communications. Broszura przygotowana zosta\u0142a we wsp&oacute;\u0142pracy z firm\u0105 Direct Publishing Group. Za realizacj\u0119 akcji ambientowej odpowiada Event Department BTL Point Group.<\/p>\n","protected":false},"excerpt":{"rendered":"Has\u0142em &#8222;W 80 sklep&oacute;w dooko\u0142a domu: Letnia Fala Rabat&oacute;w&#8221; rozpocz\u0119\u0142a si\u0119 promocja wyprzeda\u017cy w Domotece.","protected":false},"author":1,"featured_media":48967,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1107,1386],"class_list":{"0":"post-48966","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-direct-publishing-group","9":"tag-mather-communications","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/48966","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=48966"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/48966\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/48967"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=48966"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=48966"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=48966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}