{"id":48524,"date":"2008-07-17T11:18:08","date_gmt":"2008-07-17T09:18:08","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/tbwa-promuje-unimil\/"},"modified":"2008-07-17T11:18:08","modified_gmt":"2008-07-17T09:18:08","slug":"tbwa-promuje-unimil","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/tbwa-promuje-unimil.html","title":{"rendered":"TBWA promuje Unimil"},"content":{"rendered":"<p>Celem kampanii jest promocja cienkich prezerwatyw marki. Film reklamowy wy\u015bwietlany b\u0119dzie w 42 multipleksach w 26 miastach, m.in. przy takich produkcjach, jak: &#8222;Hancock&#8221;, &#8222;Z archiwum X 2&#8221; oraz &#8222;Jak \u017cy\u0107&#8221;.<\/p>\n<p>Ponadto dzia\u0142ania komunikacyjne obejm\u0105 naklejki nawi\u0105zuj\u0105ce do filmu reklamowego przy kasach i w toaletach.<\/p>\n<p>Za adaptacj\u0119 reklamy odpowiedzialna jest agencja TBWA. Akcja potrwa do 11 wrze\u015bnia.<\/p>\n","protected":false},"excerpt":{"rendered":"&#8222;Czasami mniej znaczy wi\u0119cej&#8221; to has\u0142o rozpoczynaj\u0105cej si\u0119 kinowej kampanii marki Unimil.","protected":false},"author":1,"featured_media":48525,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[303,1040],"class_list":{"0":"post-48524","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-tbwa","9":"tag-unimil","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/48524","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=48524"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/48524\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/48525"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=48524"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=48524"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=48524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}