{"id":48378,"date":"2008-07-22T14:53:32","date_gmt":"2008-07-22T12:53:32","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wspolna-strategia-direct-publishing-group-i-ad-meritum\/"},"modified":"2008-07-22T14:53:32","modified_gmt":"2008-07-22T12:53:32","slug":"wspolna-strategia-direct-publishing-group-i-ad-meritum","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/wspolna-strategia-direct-publishing-group-i-ad-meritum.html","title":{"rendered":"Wsp\u00f3lna strategia Direct Publishing Group i Ad Meritum"},"content":{"rendered":"<p>Wsp&oacute;\u0142praca ma doprowadzi\u0107 do zwi\u0119kszenia sprzeda\u017cy reklam w tytu\u0142ach custom publishing b\u0119d\u0105cych w portfolio obu firm oraz do lepszego wykorzystania mo\u017cliwo\u015bci tytu\u0142&oacute;w korporacyjnych w prasowych kampaniach reklamowych.<\/p>\n<p>&#8211; Z punktu widzenia reklamodawcy tytu\u0142 custom publishing jest dobrze sprofilowany, zorientowany na konkretnego i jasno zdefiniowanego odbiorc\u0119, a jego efektywno\u015b\u0107 jest \u0142atwo mierzalna &#8211; m&oacute;wi Micha\u0142 Janiak, dyrektor zarz\u0105dzaj\u0105cy Ad Meritum.<\/p>\n<p>&#8211; Z perspektywy domu sprzeda\u017cy prasy tytu\u0142y custom publishing to precyzyjnie zorganizowane narz\u0119dzia do realizacji cel&oacute;w biznesowych jego klient&oacute;w &#8211; m&oacute;wi Micha\u0142 Sztand, dyrektor zarz\u0105dzaj\u0105cy Direct Publishing Group. &#8211; Dla Ad Meritum wsp&oacute;\u0142praca z DPG oznacza jeszcze lepsze rozumienie rynku prasy firmowej, co w pewnej perspektywie pozwoli na w\u0142\u0105czenie niekt&oacute;rych tytu\u0142&oacute;w do naszej oferty &#8211; dodaje Janiak.<\/p>\n","protected":false},"excerpt":{"rendered":"Direct Publishing Group rozpoczyna strategiczn\u0105 wsp&oacute;\u0142prac\u0119 z Ad Meritum nale\u017c\u0105cym do CR Media.","protected":false},"author":1,"featured_media":48379,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[2616,1107],"class_list":{"0":"post-48378","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-prasa","8":"tag-ad-meritum","9":"tag-direct-publishing-group","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/48378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=48378"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/48378\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/48379"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=48378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=48378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=48378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}