{"id":4789,"date":"2012-09-13T17:00:24","date_gmt":"2012-09-13T15:00:24","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/budzet-wienerberger-w-rekach-red8-advertising\/"},"modified":"2012-09-13T17:00:24","modified_gmt":"2012-09-13T15:00:24","slug":"budzet-wienerberger-w-rekach-red8-advertising","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/budzet-wienerberger-w-rekach-red8-advertising.html","title":{"rendered":"Bud\u017cet Wienerberger w r\u0119kach Red8 Advertising"},"content":{"rendered":"<p>Zadaniem agencji b\u0119dzie opracowanie koncepcji pozycjonowania, na bazie kt&oacute;rego docelowo przygotowana zostanie r&oacute;wnie\u017c platforma komunikacji dla marki i zrealizowana kampania mediowa.<\/p>\n<p>Wienerberger to marka, kt&oacute;ra komunikowa\u0142a do tej pory poza mark\u0105 g\u0142&oacute;wn\u0105 r&oacute;wnie\u017c trzy g\u0142&oacute;wne brandy ze&nbsp;swojego portfolio: Porotherm, Terca, Koramic. Ich relacje mi\u0119dzy sob\u0105 w nowej komunikacyjnej ods\u0142onie b\u0119d\u0105 kwesti\u0105 do doprecyzowania i jednym z&nbsp;zada\u0144 dla nowo wybranej agencji.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Red8 Advertising wygra\u0142a przetarg na przygotowanie nowej propozycji pozycjonowania dla marki Wienerberger.","protected":false},"author":1,"featured_media":4790,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[814],"class_list":{"0":"post-4789","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-red8","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/4789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=4789"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/4789\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/4790"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=4789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=4789"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=4789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}