{"id":47608,"date":"2008-08-07T13:18:30","date_gmt":"2008-08-07T11:18:30","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bacardi-szuka-agencji\/"},"modified":"2008-08-07T13:18:30","modified_gmt":"2008-08-07T11:18:30","slug":"bacardi-szuka-agencji","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/bacardi-szuka-agencji.html","title":{"rendered":"Bacardi szuka agencji"},"content":{"rendered":"<p>Lwi\u0105 cz\u0119\u015b\u0107 globalnych obowi\u0105zk&oacute;w kreatywnych Bacardi prowadzi obecnie nale\u017c\u0105ca do WPP Young&amp;Rubicam. Agencja wyeliminowa\u0142a w przeprowadzonym w 2005 r. przetargu Wieden &amp; Kennedy, Fallon, David and Goliath oraz &oacute;wczesn\u0105 g\u0142&oacute;wn\u0105 sie\u0107 firmy, McCann Erickson.<\/p>\n<p>\u0179r&oacute;d\u0142a zbli\u017cone do giganta rynku alkoholi sugeruj\u0105, \u017ce koncern poszukuje sieci blisko zwi\u0105zanej z kluczowymi dla Bacardi rynkami: Londynem oraz Nowym Jorkiem, a tak\u017ce z silnie zaznaczon\u0105 obecno\u015bci\u0105 w Hiszpanii, Rosji oraz Niemczech.<\/p>\n<p>Przetarg obj\u0105\u0107 mo\u017ce pozosta\u0142e marki Bacardi jak Grey Goose, 42 Below, Bombay Sapphire oraz Martini.<\/p>\n","protected":false},"excerpt":{"rendered":"Bacardi Global Brands kontaktuje si\u0119 z sieciami szukaj\u0105c agencji godnej 100 mln bud\u017cetu marki.","protected":false},"author":1,"featured_media":47609,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[1080],"class_list":{"0":"post-47608","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-bacardi","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/47608","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=47608"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/47608\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/47609"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=47608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=47608"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=47608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}