{"id":45840,"date":"2008-09-19T12:28:15","date_gmt":"2008-09-19T10:28:15","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/polskie-radio-korzysta-z-google-adwords\/"},"modified":"2008-09-19T12:28:15","modified_gmt":"2008-09-19T10:28:15","slug":"polskie-radio-korzysta-z-google-adwords","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/polskie-radio-korzysta-z-google-adwords.html","title":{"rendered":"Polskie Radio korzysta z Google AdWords"},"content":{"rendered":"<p>Polskie Radio rozpoczyna kampani\u0119 promocyjn\u0105 korzystaj\u0105c z us\u0142ugi AdWords firmy Google. Celem akcji jest zach\u0119cenie os&oacute;b angloj\u0119zycznych do korzystania z TheNews.pl przy poszukiwaniu informacji o Polsce.<\/p>\n<p>Po wpisaniu kluczowej frazy (np. &#8222;polish politics&#8221;, &#8222;economic news from Poland&#8221;) w wyszukiwarce Google, adres serwisu ukazuje si\u0119 w wyeksponowanym miejscu, w prawym g&oacute;rnym rogu strony.<\/p>\n<p>Portal mo\u017ce okaza\u0107 si\u0119 przydatny w poszukiwaniu informacji o polityce, biznesie, stosunkach mi\u0119dzynarodowych, kulturze i sporcie. Jego adresatami s\u0105 osoby zainteresowane sytuacj\u0105 w Polsce, poszukuj\u0105ce aktualno\u015bci o naszym kraju w j\u0119zyku angielskim.<\/p>\n<p>Wiadomo\u015bci o kraju nad Wis\u0142\u0105 dla TheNews.pl przygotowuje redakcja angielska Polskiego Radia dla Zagranicy. Wkr&oacute;tce dzia\u0142 gospodarczy serwisu wzbogaci si\u0119 o nowego wsp&oacute;\u0142pracownika &#8211; b\u0119dzie nim Ed Wight, by\u0142y dziennikarz BBC i NBC.<\/p>\n<p>Kampania promuj\u0105ca portal potrwa co majmniej trzy miesi\u0105ce.<\/p>\n","protected":false},"excerpt":{"rendered":"Rusza kampania promocyjna TheNews.pl, angloj\u0119zycznego portalu informacyjnego Polskiego Radia dla Zagranicy.","protected":false},"author":1,"featured_media":45841,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[181,405],"class_list":{"0":"post-45840","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-google","9":"tag-polskie-radio","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45840","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=45840"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45840\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/45841"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=45840"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=45840"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=45840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}