{"id":45834,"date":"2008-09-19T13:03:57","date_gmt":"2008-09-19T11:03:57","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/coca-cola-liderem-rankingu-interbrand\/"},"modified":"2008-09-19T13:03:57","modified_gmt":"2008-09-19T11:03:57","slug":"coca-cola-liderem-rankingu-interbrand","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/coca-cola-liderem-rankingu-interbrand.html","title":{"rendered":"Coca-Cola liderem rankingu Interbrand"},"content":{"rendered":"<p>Podczas gdy Coca-Cola utrzymuje swoj\u0105 zesz\u0142oroczn\u0105 pozycj\u0119, na drugie miejsce w rankingu przesun\u0105\u0142 si\u0119 IBM, spychaj\u0105c Microsoft na trzeci\u0105 pozycj\u0119. W pierwszej pi\u0105tk\u0119 znalaz\u0142y si\u0119 r&oacute;wnie\u017c GE oraz Nokia.<\/p>\n<p>W\u015br&oacute;d marek wyr&oacute;\u017cniaj\u0105cych si\u0119 najwi\u0119kszymi, rocznymi przyrostami prym wiod\u0105 Google (43 proc.), Apple (24 proc.), Amazon (19 proc.), Zara (15 proc.) oraz Nintendo, kt&oacute;re zwi\u0119kszy\u0142o swoj\u0105 warto\u015b\u0107 w ci\u0105gu 12 miesi\u0119cy o 13 procent.<\/p>\n<p>Najwi\u0119ksze spadki zanotowa\u0142y g\u0142&oacute;wnie sp&oacute;\u0142ki z sektora finans&oacute;w Merrill Lynch (21 proc.) Morgan Stanley (16 proc.) oraz Citi (14 proc.), a tak\u017ce firmy Gap i Ford trac\u0105c na warto\u015bci odpowiednio 20 i 12 procent.<\/p>\n","protected":false},"excerpt":{"rendered":"Coca-Cola po raz kolejny znalaz\u0142a si\u0119 na szczycie rankingu najdro\u017cszych marek \u015bwiata &#8211; wynika z zestawienia Interbrand.","protected":false},"author":1,"featured_media":45835,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[57],"class_list":{"0":"post-45834","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-badania","8":"tag-coca-cola","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=45834"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45834\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/45835"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=45834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=45834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=45834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}