{"id":45681,"date":"2008-09-24T13:08:00","date_gmt":"2008-09-24T11:08:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/omd-i-carat-walcza-o-budzet-renault-nissan\/"},"modified":"2008-09-24T13:08:00","modified_gmt":"2008-09-24T11:08:00","slug":"omd-i-carat-walcza-o-budzet-renault-nissan","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/omd-i-carat-walcza-o-budzet-renault-nissan.html","title":{"rendered":"OMD i Carat walcz\u0105 o bud\u017cet Renault-Nissan"},"content":{"rendered":"<p>Francusko-japo\u0144ski koncern przeznaczy na planowanie i zakup medi&oacute;w 650 mln funt&oacute;w. Wyb&oacute;r tych dw&oacute;ch agencji nie jest zaskoczeniem, Carat odpowiedzialne jest obecnie za paneuropejsk\u0105 cze\u015b\u0107 bud\u017cetu Renault, OMD obs\u0142uguje w tym regionie mark\u0119 Nissan. <\/p>\n<p>Ostatecznego wyboru, poprzedzonego prezentacj\u0105 ka\u017cdej z agencji, dokona Stephen Norman, wiceprezes marketingu w Renault. W poprzednich etapach odpad\u0142y MPG, Mediaedge:cia oraz VivaKi.<\/p>\n<p>Egzotyczne, francusko-japo\u0144skie joint venture, kt&oacute;re mia\u0142o obni\u017cy\u0107 koszty dzia\u0142ania obu koncern&oacute;w uformowa\u0142o si\u0119 w roku 1999. Renault posiada obecnie 44,4 proc. udzia\u0142&oacute;w Nissana, Nissan natomiast jest w\u0142a\u015bcicielem 15 proc. akcji Renault.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencje OMD i Carat znalaz\u0142y si\u0119 w fina\u0142owym etapie przetargu o globalny bud\u017cet medialny Renault-Nissan.","protected":false},"author":1,"featured_media":45682,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[150,304,333,394],"class_list":{"0":"post-45681","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-carat","9":"tag-nissan","10":"tag-omd","11":"tag-renault","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45681","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=45681"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45681\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/45682"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=45681"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=45681"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=45681"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}