{"id":45667,"date":"2008-09-24T14:57:56","date_gmt":"2008-09-24T12:57:56","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/unilever-i-loreal-magazynuja-reklamy\/"},"modified":"2008-09-24T14:57:56","modified_gmt":"2008-09-24T12:57:56","slug":"unilever-i-loreal-magazynuja-reklamy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/unilever-i-loreal-magazynuja-reklamy.html","title":{"rendered":"Unilever i L&#8217;Oreal magazynuj\u0105 reklamy"},"content":{"rendered":"<p>Unilever Polska przeznaczy\u0142 na reklamy w magazynach 40,8 mln z\u0142 (dla por&oacute;wnania &#8211; w pierwszej po\u0142owie 2007 r. &#8211; 27,6 mln z\u0142). Niewiele mniejsz\u0105 sum\u0119 wyda\u0142 na reklamy L&#8217;Oreal Polska (40,5 mln z\u0142, w 2007 r. &#8211; 42,9 mln z\u0142). Na trzecim miejscu w zestawieniu znalaz\u0142 si\u0119 CT Creative Team, kt&oacute;ry przeznaczy\u0142 na reklamy 20,6 mln z\u0142 (w 2007 r. &#8211; 20,4 mln z\u0142).<\/p>\n<p>W dalszej kolejno\u015bci znalaz\u0142y si\u0119 nast\u0119puj\u0105cy reklamodawcy: Polska Telefonia Cyfrowa (18,6 mln z\u0142, w 2007 r. &#8211; 16,9 mln z\u0142), Procter &amp; Gamble (17,6 mln z\u0142, w 2007 r. &#8211; 15,5 mln z\u0142), Aflofarm (15,2 mln z\u0142, w 2007 r. &#8211; 10,9 mln z\u0142), Emisja (15 mln z\u0142, w 2007 r. &#8211; 16,2 mln z\u0142), Nestle Polska (13,2 mln z\u0142, w 2007 r. &#8211; 11,6 mln z\u0142), Polkomtel (11,1 mln z\u0142, w 2007 r. &#8211; 8 mln z\u0142) i Kulczyk Tradex (10,8 mln z\u0142, w 2007 r. &#8211; 8,1 mln z\u0142).<\/p>\n<p>Zestawienie przedstawia dane dotycz\u0105ce okresu stycze\u0144 &#8211; czerwiec 2008 r..<\/p>\n","protected":false},"excerpt":{"rendered":"Unilever i L&#8217;Oreal wyda\u0142y najwi\u0119cej na reklam\u0119 w magazynach w pierwszej po\u0142owie 2008 roku &#8211; wynika z danych Expert Monitor.","protected":false},"author":1,"featured_media":45668,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1836],"class_list":{"0":"post-45667","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-expert-monitor","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=45667"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45667\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/45668"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=45667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=45667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=45667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}