{"id":45141,"date":"2008-10-08T16:21:20","date_gmt":"2008-10-08T14:21:20","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/desperados-w-miastach-akademickich\/"},"modified":"2008-10-08T16:21:20","modified_gmt":"2008-10-08T14:21:20","slug":"desperados-w-miastach-akademickich","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/desperados-w-miastach-akademickich.html","title":{"rendered":"Desperados w miastach akademickich"},"content":{"rendered":"<p>Dzia\u0142ania reklamowe obejmuj\u0105 6 akademickich miast (Warszawa, Krak&oacute;w, Wroc\u0142aw, Pozna\u0144, Tr&oacute;jmiasto i \u0141&oacute;d\u017a). <\/p>\n<p>W kampanii wykorzystano citylighty AMS usytuowane na wiatach przystankowych w centralnych punktach miast i przy uczelniach wy\u017cszych. Na no\u015bnikach zastosowano tzw. druk soczewkowy, kt&oacute;ry powoduje animacj\u0119 wybranych element&oacute;w plakatu.<\/p>\n<p>Kampania potrwa do listopada. Kreacj\u0119 na potrzeby kampanii przygotowa\u0142a agencja Locomotiva. Media zaplanowa\u0142 i zakupi\u0142 dom mediowy Media Concept.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kolejna ods\u0142ona wizerunkowej kampanii piwa Desperados, marki z portfolio Grupy \u017bywiec.","protected":false},"author":1,"featured_media":45142,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2352,1439],"class_list":{"0":"post-45141","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-locomotiva","9":"tag-media-concept","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45141","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=45141"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/45141\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/45142"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=45141"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=45141"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=45141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}