{"id":44859,"date":"2008-10-17T13:28:39","date_gmt":"2008-10-17T11:28:39","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/eskadra-mysli-o-naturze\/"},"modified":"2008-10-17T13:28:39","modified_gmt":"2008-10-17T11:28:39","slug":"eskadra-mysli-o-naturze","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/eskadra-mysli-o-naturze.html","title":{"rendered":"Eskadra my\u015bli o naturze"},"content":{"rendered":"<p>Eskadra opracowa\u0142a koncepcj\u0119 potr&oacute;jnego og\u0142oszenia prasowego. Ka\u017cda strona opowiada histori\u0119 o firmie, kt&oacute;rej filozofia dzia\u0142ania opiera si\u0119 na dialogu z przyrod\u0105. Grupa Energa przedstawiana jest jako ro\u015blina, kt&oacute;ra rozwija si\u0119 dzi\u0119ki wsparciu si\u0142 natury. <\/p>\n<p>Akcja skierowana jest do odbiorcy masowego, jak i indywidualnego oraz do bran\u017cy przemys\u0142owej. Komunikaty og\u0142osze\u0144 prasowych s\u0105 zr&oacute;\u017cnicowane w zale\u017cno\u015bci od odbiorcy. <\/p>\n<p>Kampania obejmuje pras\u0119 codzienn\u0105, bran\u017cow\u0105, miesi\u0119czniki i tygodniki biznesowe (Newsweek, Forbes, Harvard Business, Polityka, Gazeta Wyborcza, Tw&oacute;j Styl, Pani, National Geographic, Murator, Cztery K\u0105ty Press, Manager Magazin) oraz no\u015bniki outdoorowe i internet.<\/p>\n","protected":false},"excerpt":{"rendered":"Grupa komunikacyjna Eskadra na zlecenie Grupy Energa przygotowa\u0142a i\nopracowa\u0142a og&oacute;lnopolsk\u0105 kampani\u0119 wizerunkow\u0105 dla marki Energa.","protected":false},"author":1,"featured_media":44860,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[685],"class_list":{"0":"post-44859","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-eskadra","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=44859"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44859\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/44860"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=44859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=44859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=44859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}