{"id":44847,"date":"2008-10-17T14:41:29","date_gmt":"2008-10-17T12:41:29","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/data-solutions-promuje-brytyjski-film\/"},"modified":"2008-10-17T14:41:29","modified_gmt":"2008-10-17T12:41:29","slug":"data-solutions-promuje-brytyjski-film","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/data-solutions-promuje-brytyjski-film.html","title":{"rendered":"Data Solutions promuje brytyjski film"},"content":{"rendered":"<p>Promocja filmu wsparta zosta\u0142a dzia\u0142aniami marketingu bezpo\u015bredniego.<\/p>\n<p>Grup\u0119 docelow\u0105 prowadzonych dzia\u0142a\u0144 okre\u015blono jako osoby dynamiczne, pracuj\u0105ce w nowoczesnych bran\u017cach i zawodach, w wieku od 25 do 32 lat.<\/p>\n<p>Kontakt z odbiorcami nast\u0119powa\u0142 przez telefon i polega\u0142 na przeprowadzeniu symulowanej rozmowy kwalifikacyjnej, podczas kt&oacute;rej proponowano rozm&oacute;wcom prac\u0119 w pochodz\u0105cym z filmu, fikcyjnym magazynie Sharps.<\/p>\n<p>Intryguj\u0105cy mechanizm promocji filmu, kt&oacute;ry od 3 pa\u017adziernika go\u015bci na ekranach polskich kin, sprawi\u0142, i\u017c nagranie ods\u0142ucha\u0142o ponad 90 proc. os&oacute;b. Trzy dni przed premier\u0105, do wszystkich os&oacute;b, kt&oacute;re ods\u0142ucha\u0142y wiadomo\u015b\u0107 zosta\u0142 przes\u0142any sms z przypomnieniem o dacie premiery oraz odno\u015bnikiem do strony internetowej filmu www.jakstracicprzyjaciol.hagi.pl.<\/p>\n<p>Pomys\u0142odawc\u0105 oraz organizatorem dzia\u0142a\u0144 promuj\u0105cych film jest agencja Data Solutions. Obs\u0142ug\u0105 telemarketingow\u0105 zaj\u0119\u0142a si\u0119 firma Holicon.<\/p>\n","protected":false},"excerpt":{"rendered":"Hagi Film i Video oraz Data Solutions niestandardowo promuj\u0105 w Polsce brytyjsk\u0105 produkcj\u0119 &#8222;Jak straci\u0107 przyjaci&oacute;\u0142 i zrazi\u0107 do siebie ludzi&#8221;.","protected":false},"author":1,"featured_media":44848,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1377,2772,2771],"class_list":{"0":"post-44847","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-data-solutions","9":"tag-hagi-film","10":"tag-holicon","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=44847"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44847\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/44848"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=44847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=44847"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=44847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}