{"id":44645,"date":"2008-10-23T13:43:50","date_gmt":"2008-10-23T11:43:50","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/zdjecia-leibovitz-w-kalendarzu-lavazzy\/"},"modified":"2008-10-23T13:43:50","modified_gmt":"2008-10-23T11:43:50","slug":"zdjecia-leibovitz-w-kalendarzu-lavazzy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/zdjecia-leibovitz-w-kalendarzu-lavazzy.html","title":{"rendered":"Zdj\u0119cia Leibovitz w kalendarzu Lavazzy"},"content":{"rendered":"<p>Zdj\u0119cia z kalendarza &#8222;The Italian Espresso Experience&#8221;, kt&oacute;re zosta\u0142y wykonane przez Annie Leibovitz, jedn\u0105 z najwybitniejszych fotograf&oacute;w \u015bwiata, maj\u0105 podkre\u015bla\u0107 w\u0142oskie dziedzictwo marki.<\/p>\n<p>Sceneria, na tle kt&oacute;rej pozuj\u0105 modelki, przypomina jak wielki wk\u0142ad w mod\u0119, kultur\u0119 i sztuk\u0119 mia\u0142a Italia, ka\u017cde z siedmiu zdj\u0119\u0107 przenosi widza w magiczny \u015bwiat w\u0142oskich pokaz&oacute;w mody, rzymskich \u0142a\u017ani i pe\u0142nych niepowtarzalnego klimatu trattorii, przywo\u0142uje na my\u015bl antyczne bachanalia, kadry z kultowych w\u0142oskich film&oacute;w, utrwala architektoniczne symbole W\u0142och.<\/p>\n<p>Tegoroczna kampania, kt&oacute;ra \u0142\u0105czy si\u0119 z 17 ods\u0142on\u0105 kalendarza marki, obejmie reklamy w prasie, telewizji, mediach internetowych oraz na no\u015bnikach outdoorowych. Spot telewizyjny oparty na jednym ze zdj\u0119\u0107 kalendarza stworzony zosta\u0142 przez agencj\u0119 Armando Testa.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"W\u0142oska marka kawy Lavazza rozpoczyna paneuropejsk\u0105 kampani\u0119 promuj\u0105c nowy kalendarz.","protected":false},"author":1,"featured_media":44646,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1923],"class_list":{"0":"post-44645","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-lavazza","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=44645"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44645\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/44646"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=44645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=44645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=44645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}