{"id":44048,"date":"2008-11-12T16:29:30","date_gmt":"2008-11-12T15:29:30","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bez-szczegolow-w-aster\/"},"modified":"2008-11-12T16:29:30","modified_gmt":"2008-11-12T15:29:30","slug":"bez-szczegolow-w-aster","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/bez-szczegolow-w-aster.html","title":{"rendered":"Bez szczeg\u00f3\u0142\u00f3w w Aster"},"content":{"rendered":"<p>Kampania skierowana jest do mieszka\u0144c&oacute;w Warszawy i Krakowa. G\u0142&oacute;wny akcent kampanii to podkre\u015blenie najwy\u017cszej jako\u015bci obrazu i d\u017awi\u0119ku telewizji HD w Aster.<\/p>\n<p>Dzia\u0142ania promocyjne b\u0119dzie mo\u017cna zobaczy\u0107 w formie 15-sekundowych spot&oacute;w pokazuj\u0105cych r&oacute;\u017cnice pomi\u0119dzy obrazem HD a SD na ekranach telewizor&oacute;w w sklepach Saturn i Media Markt. Layouty obecne b\u0119d\u0105 w prasie i kinach. <\/p>\n<p>Za kreacj\u0119 i nadz&oacute;r kampanii odpowiada agencja Change Communications, natomiast za realizacj\u0119 niestandardowych dzia\u0142a\u0144 &#8211; agencja eventowa EmLab. Za planowanie i zakup medi&oacute;w odpowiedzialny jest dom mediowy Equinox.<\/p>\n","protected":false},"excerpt":{"rendered":"&#8222;Najlepszy telewizor to nie wszystko&#8221; to has\u0142o rozpoczynaj\u0105cej si\u0119 kampanii reklamowej telewizji HD w Aster.","protected":false},"author":1,"featured_media":44049,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[933],"class_list":{"0":"post-44048","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-change-integrated","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=44048"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/44048\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/44049"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=44048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=44048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=44048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}