{"id":43938,"date":"2008-11-17T10:05:52","date_gmt":"2008-11-17T09:05:52","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bre-bank-promuje-fundusze-unijne\/"},"modified":"2008-11-17T10:05:52","modified_gmt":"2008-11-17T09:05:52","slug":"bre-bank-promuje-fundusze-unijne","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/bre-bank-promuje-fundusze-unijne.html","title":{"rendered":"BRE Bank promuje fundusze unijne"},"content":{"rendered":"<p>Strategia komunikacji oraz reklama zosta\u0142y przygotowane przez agencj\u0119 Red 8 Communications Group, kt&oacute;ra wygra\u0142a przetarg na obs\u0142ug\u0119 banku we wrze\u015bniu br.<\/p>\n<p>Kampania BRE Banku skierowana jest do przedsi\u0119biorc&oacute;w, zainteresowanych dofinansowaniem projekt&oacute;w inwestycyjnych z funduszy Unii Europejskiej.<\/p>\n<p>Dzia\u0142ania reklamowe maj\u0105 na celu wzmocnienie wizerunku banku przez popularyzowanie oferowanego doradztwa w zakresie pozyskiwania dofinansowania inwestycji.<\/p>\n<p>Reklama TV jest emitowana w TVN, TVN24, TVN CNBC, TVN Turbo oraz TVN Style.<\/p>\n<p>Dzia\u0142ania b\u0119dzie wspiera\u0142a kampania prasowa, realizowana w tygodnikach i dziennikach (m.in. w Gazecie Wyborczej, Rzeczpospolitej, Dzienniku, Gazecie Prawnej, Polityce, Przekroju, Manager Magazine i Pulsie Biznesu), kampania internetowa na najpopularniejszych portalach (m.in.  Money.pl, Gazeta pl, Parkiet.pl,  Gospodarka.pl, Bankier.pl, Podatki.pl, Onet.pl, Wp.pl), reklama wielkoformatowa oraz materia\u0142y POS.<\/p>\n<p>Planowaniem oraz zakupem medi&oacute;w zaja\u0142 si\u0119 dom mediowy &nbsp;MPG.<\/p>\n<p>Kampania b\u0119dzie trwa\u0142a do ko\u0144ca grudnia.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 nowa kampania BRE Banku, promuj\u0105ca fundusze z Unii Europejskiej.","protected":false},"author":1,"featured_media":43939,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[814],"class_list":{"0":"post-43938","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-red8","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43938","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=43938"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43938\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/43939"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=43938"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=43938"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=43938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}