{"id":4383,"date":"2012-10-10T17:01:52","date_gmt":"2012-10-10T15:01:52","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/unlimited-i-red8-digital-przygotowali-zloty-miesiac-ferrero-wideo\/"},"modified":"2012-10-10T17:01:52","modified_gmt":"2012-10-10T15:01:52","slug":"unlimited-i-red8-digital-przygotowali-zloty-miesiac-ferrero-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/unlimited-i-red8-digital-przygotowali-zloty-miesiac-ferrero-wideo.html","title":{"rendered":"Unlimited i Red8 Digital przygotowali „Z\u0142oty miesi\u0105c Ferrero” (wideo)"},"content":{"rendered":"

„Z\u0142oty miesi\u0105c Ferrero” to promocja sprzeda\u017cy produktów Ferrero Rocher, której g\u0142ównym elementem jest loteria nagród pieni\u0119\u017cnych o \u0142\u0105cznej warto\u015bci ponad \u0107wier\u0107 miliona z\u0142otych.<\/p>\n

Aby wzi\u0105\u0107 udzia\u0142 w promocji wystarczy kupi\u0107 okre\u015blony produkt Ferrero, zachowa\u0107 paragon i zarejestrowa\u0107 si\u0119 na dedykowanej stronie www.ferrerorocher.pl<\/a>.<\/p>\n

„Z\u0142oty miesi\u0105c Ferrero” jest wsparty kampani\u0105 promocyjn\u0105 prowadzon\u0105 pod has\u0142em „Czas poczu\u0107 s\u0142odycz wygranej”. Autorem key visuala i animacji do spotów telewizyjnych jest agencja Unlimited. Agencja odpowiada równie\u017c za mechanik\u0119 i obs\u0142ug\u0119 handlingow\u0105 promocji.<\/p>\n

Loteria wsparta jest równie\u017c kampani\u0105 displayow\u0105 przygotowan\u0105 i realizowan\u0105 przez agencj\u0119 Red8 Digital. W ramach obs\u0142ugi loterii Red8 Digital stworzy\u0142a równie\u017c serwisy internetowe w wersji tradycyjnej i na urz\u0105dzenia mobilne.<\/p>\n

Kampania w telewizji (TVP, TVN, Polsat, AT Media) i internecie (m.in. Onet, WP, Interia, Google, IDMnet) potrwa do 26 pa\u017adziernika. Media zaplanowa\u0142 i zakupi\u0142 dom mediowy Carat Polska.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a 4. edycja promocji „Z\u0142oty miesi\u0105c Ferrero” przygotowanej przez agencje Unlimited oraz Red8 Digital.","protected":false},"author":1,"featured_media":4384,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[150,815,920],"class_list":{"0":"post-4383","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-carat","9":"tag-red8-digital","10":"tag-unlimited","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/4383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=4383"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/4383\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/4384"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=4383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=4383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=4383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}