{"id":43620,"date":"2008-11-25T11:01:06","date_gmt":"2008-11-25T10:01:06","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/toyota-bank-promuje-konto-hybrydowe\/"},"modified":"2008-11-25T11:01:06","modified_gmt":"2008-11-25T10:01:06","slug":"toyota-bank-promuje-konto-hybrydowe","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/toyota-bank-promuje-konto-hybrydowe.html","title":{"rendered":"Toyota Bank promuje konto hybrydowe"},"content":{"rendered":"<p>Kampania promocyjna prowadzona jest zar&oacute;wno w mediach og&oacute;lnopolskich, jak i regionalnych.<\/p>\n<p>W ramach projektu prowadzone s\u0105 dzia\u0142ania reklamowe, kt&oacute;rych linia kreacyjna podkre\u015bla charakter konta, &nbsp;\u0142\u0105cz\u0105cego w sobie funkcje konta rozliczeniowego i oszcz\u0119dno\u015bciowego.<\/p>\n<p>Za cz\u0119\u015b\u0107 PR projektu odpowiedzialna jest firma On Board PR. Do jej obowi\u0105zk&oacute;w nale\u017cy organizacja briefingu prasowego na temat nowego produktu Toyota Bank oraz prowadzenie systematycznych dzia\u0142a\u0144 media relations.<\/p>\n<p>Dzia\u0142ania reklamowe oraz kreacj\u0119 przygotowa\u0142a agencja Legend Group.<\/p>\n<p>Kampania zako\u0144czy si\u0119 w po\u0142owie grudnia 2008 r.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kampania promocyjna hybrydowego konta Toyota Bank. Zaplanowane dzia\u0142ania obejmuj\u0105 komunikacj\u0119 reklamow\u0105 oraz PR.","protected":false},"author":1,"featured_media":43621,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1425,482,2724],"class_list":{"0":"post-43620","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-legend-group","9":"tag-on-board","10":"tag-toyota-bank","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43620","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=43620"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43620\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/43621"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=43620"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=43620"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=43620"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}