{"id":43532,"date":"2008-11-27T10:33:19","date_gmt":"2008-11-27T09:33:19","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/przemysl-stawia-na-marketing-internetowy\/"},"modified":"2008-11-27T10:33:19","modified_gmt":"2008-11-27T09:33:19","slug":"przemysl-stawia-na-marketing-internetowy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/przemysl-stawia-na-marketing-internetowy.html","title":{"rendered":"Przemys\u0142 stawia na marketing internetowy"},"content":{"rendered":"<p>W opinii marketer&oacute;w bior\u0105cych udzia\u0142 w badaniu &#8222;Trend Industrial Marketing 2008: How Manufacturing Companies are Marketing Today&#8221;, przeprowadzonym przez Global Spec,  internet umo\u017cliwia bardziej precyzyjne dotarcie do konkretnych grup docelowych, co w prostej linii prowadzi do wzrostu sprzeda\u017cy.<\/p>\n<p>38 proc. badanych marketer&oacute;w stwierdzi\u0142o, \u017ce tegoroczne bud\u017cety przeznaczone na dzia\u0142ania marketingowe, zwi\u0119kszy\u0142y si\u0119 w por&oacute;wnaniu z 2007 rokiem. W opinii 41 proc. respondent&oacute;w wielko\u015b\u0107 ta nie uleg\u0142a zmianie.<\/p>\n<p>57 proc. marketer&oacute;w odnotowa\u0142o w tym roku wzrost bud\u017cet&oacute;w przeznaczonych na marketing internetowy. 30 proc. respondent&oacute;w stwierdzi\u0142o, \u017ce obecnie inwestuje w internet ponad 50 proc. swoich bud\u017cet&oacute;w.<\/p>\n<p>W 2007 roku podobne deklaracje sk\u0142ada\u0142o 20 proc. marketer&oacute;w uczestnicz\u0105cych w badaniu Global Spec.<\/p>\n<p>S\u0105dz\u0105c po tym wzro\u015bcie nale\u017cy si\u0119 spodziewa\u0107 dalszej ekspansji internetu w bud\u017cetach marketingowych firm z sektora przemys\u0142owego.<\/p>\n","protected":false},"excerpt":{"rendered":"57 proc. marketer&oacute;w pracuj\u0105cych w sektorze przemys\u0142owym zamierza w zwi\u0119kszy\u0107 bud\u017cety przeznaczone na dzia\u0142ania w nternecie.","protected":false},"author":1,"featured_media":43533,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[1059,2716],"class_list":{"0":"post-43532","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-badania","8":"tag-eura7","9":"tag-global-spec","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=43532"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43532\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/43533"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=43532"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=43532"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=43532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}