{"id":43368,"date":"2008-12-01T16:19:01","date_gmt":"2008-12-01T15:19:01","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/szanuj-przyrode-z-eskadra-marketing-services\/"},"modified":"2008-12-01T16:19:01","modified_gmt":"2008-12-01T15:19:01","slug":"szanuj-przyrode-z-eskadra-marketing-services","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/szanuj-przyrode-z-eskadra-marketing-services.html","title":{"rendered":"Szanuj przyrod\u0119 z Eskadra Marketing Services"},"content":{"rendered":"<p>Celem kampanii jest kszta\u0142towanie po\u017c\u0105danych zachowa\u0144 turyst&oacute;w w parku narodowym, zw\u0142aszcza w przypadku kontaktu z dzikimi zwierz\u0119tami.<\/p>\n<p>Eskadra Marketing Services zaproponowa\u0142a trzy rozwi\u0105zania wizualne ukazuj\u0105ce reprezentacyjne dla Tatrza\u0144skiego Parku Narodowego zwierz\u0119ta (nied\u017awied\u017a, kozica i sowa), kt&oacute;re zosta\u0142y zast\u0105pione przez swoje sztuczne odpowiedniki. Karykaturalno\u015b\u0107 obrazu ma zacheci\u0107 odbiorc&oacute;w do refleksji nad w\u0142asnym zachowaniem w kontakcie z przyrod\u0105.<\/p>\n<p>Agencja zaproponowa\u0142a tak\u017ce przeprowadzenie cyklicznych happening&oacute;w na terenie parku.<\/p>\n<p>Innym elementem kampanii jest koncepcja gry planszowej, b\u0119d\u0105cej cz\u0119\u015bci\u0105 programu edukacyjnego w szko\u0142ach podstawowych.<\/p>\n<p>Kampania wspierana b\u0119dzie tak\u017ce w internecie. W tym celu Eskadra Marketing Services przygotowa\u0142a kreacj\u0119 graficzn\u0105 strony <a rel=\"nofollow noopener\" href=\"http:\/\/www.szanujprzyrode.pl\" target=\"_blank\">www.szanujprzyrode.pl<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Eskadra Marketing Services opracowa\u0142a kreacj\u0119 kampanii spo\u0142ecznej &#8222;Szanuj przyrod\u0119&#8221; dla Tatrza\u0144skiego Parku Narodowego .","protected":false},"author":1,"featured_media":43369,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[2637],"class_list":{"0":"post-43368","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-eskadra-marketing-service","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=43368"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/43368\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/43369"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=43368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=43368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=43368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}