{"id":4279,"date":"2012-10-16T13:33:02","date_gmt":"2012-10-16T11:33:02","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/coca-cola-za-zlotowke-w-burger-kingu-wideo\/"},"modified":"2012-10-16T13:33:02","modified_gmt":"2012-10-16T11:33:02","slug":"coca-cola-za-zlotowke-w-burger-kingu-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/coca-cola-za-zlotowke-w-burger-kingu-wideo.html","title":{"rendered":"Coca-Cola za z\u0142ot\u00f3wk\u0119 w Burger Kingu (wideo)"},"content":{"rendered":"<p>Zestawy King Deal to porcja ma\u0142ych frytek oraz Hamburger, Cheeseburger lub 4 sztuki King Nuggets do wyboru. Teraz klienci restauracji maj\u0105 jeszcze jeden wyb&oacute;r przy zam&oacute;wieniu &#8211; Coca-Cola, Fanta lub Sprite za 1,00 z\u0142.<\/p>\n<p>Promocji towarzyszy\u0107 b\u0119dzie telewizyjna kampania reklamowa, kt&oacute;ra rozpocznie si\u0119 16 pa\u017adziernika w kana\u0142ach: Polsat, TVN, w kana\u0142ach tematycznych Polsatu i TVN, Discovery oraz At Media. Oferta jest limitowana i potrwa do 12 listopada.<\/p>\n<p>Dzia\u0142ania komunikacyjne zwi\u0105zane z promocj\u0105 prowadzone s\u0105 w restauracjach oraz na stronie i fan page&#8217;u marki Burger King na Facebooku.<\/p>\n<p>Za koncept kreatywny i przygotowanie spotu reklamowego odpowiada\u0142a agencja The Brave. Zakupem i planowaniem medi&oacute;w zaj\u0119\u0142a si\u0119 firma Media Direction OMD, a dzia\u0142ania PR prowadzi agencja Solski Burson-Marsteller.<\/p>\n","protected":false},"excerpt":{"rendered":"16 pa\u017adziernika w Burger King rusza nowa promocja &#8211; za dodatkow\u0105 z\u0142ot&oacute;wk\u0119 do zestaw&oacute;w King Deal w cenie 5,50 z\u0142  do\u0142\u0105czy dowolny ma\u0142y nap&oacute;j gazowany.","protected":false},"author":1,"featured_media":4280,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[576,906,771],"class_list":{"0":"post-4279","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-burger-king","9":"tag-media-direction-omd","10":"tag-solski-burson-marsteller","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/4279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=4279"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/4279\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/4280"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=4279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=4279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=4279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}