{"id":41870,"date":"2009-01-16T11:41:06","date_gmt":"2009-01-16T10:41:06","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/commercial-union-wykorzystal-marketing-wirusowy\/"},"modified":"2009-01-16T11:41:06","modified_gmt":"2009-01-16T10:41:06","slug":"commercial-union-wykorzystal-marketing-wirusowy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/commercial-union-wykorzystal-marketing-wirusowy.html","title":{"rendered":"Commercial Union wykorzysta\u0142 marketing wirusowy"},"content":{"rendered":"<p>G\u0142&oacute;wn\u0105 cz\u0119\u015b\u0107 dzia\u0142a\u0144 agencji stanowi\u0142a kampania internetowa promuj\u0105c\u0105 akcj\u0119 &#8222;Nie daj si\u0119 wylosowa\u0107&#8221;. Agencja E_misja Interactive 360 stworzy\u0142a na potrzeby kampanii stron\u0119 internetow\u0105, na kt&oacute;rej mo\u017cna znale\u017a\u0107 trzy filmy wirusowe.<\/p>\n<p>Strona internetowa <a rel=\"nofollow noopener\" href=\"http:\/\/www.10stycznia2009.pl\" target=\"_blank\">www.10stycznia2009.pl<\/a> zawiera r&oacute;wnie\u017c opis korzy\u015bci wynikaj\u0105cych z wybrania funduszu emerytalnego Commercial Union, sposoby zapisania si\u0119 do funduszu oraz konkurs z nagrodami, kt&oacute;rego has\u0142o brzmi: &#8222;Warto wiedzie\u0107 co wybierasz&#8221;.<\/p>\n<p>Zadaniem uczestnik&oacute;w jest przygotowanie grafiki na temat promowanej akcji, a nast\u0119pnie zamieszczenie jej na specjalnie do tego stworzonej platformie. Najlepsze prace zostan\u0105 wy\u0142onione przez g\u0142osowanie internaut&oacute;w.<\/p>\n<p>Celem tych dzia\u0142a\u0144 jest zwi\u0119kszenie \u015bwiadomo\u015bci istnienia i funkcjonowania funduszu emerytalnego Commercial Union w\u015br&oacute;d m\u0142odych Polak&oacute;w, edukacja w zakresie wyboru funduszu emerytalnego oraz budowanie wizerunku marki.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Harder&amp;Harder stworzy\u0142a internetow\u0105 kampani\u0119 wizerunkow\u0105 dla funduszu emerytalnego Commercial Union.","protected":false},"author":1,"featured_media":41871,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2664,1227],"class_list":{"0":"post-41870","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-commercial-union-direct","9":"tag-harderharder","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/41870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=41870"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/41870\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/41871"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=41870"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=41870"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=41870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}