{"id":41798,"date":"2009-01-19T14:40:21","date_gmt":"2009-01-19T13:40:21","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/ing-dla-klientow-internetowych\/"},"modified":"2009-01-19T14:40:21","modified_gmt":"2009-01-19T13:40:21","slug":"ing-dla-klientow-internetowych","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/ing-dla-klientow-internetowych.html","title":{"rendered":"ING dla klient\u00f3w internetowych"},"content":{"rendered":"<p>Kampania dotyczy konta direct wraz z benefitami dla klient&oacute;w internetowych.<\/p>\n<p>Grupa docelowa to osoby w \u015brednim wieku, mieszkaj\u0105ce w wi\u0119kszych miastach, dobrze zarabiaj\u0105ce oraz korzystaj\u0105ce z internetu.<\/p>\n<p>Podstawowym medium wykorzystywanym w kampanii b\u0119dzie telewizja. Media wspieraj\u0105ce to: internet, radio oraz outdoor.<\/p>\n<p>W ramach dzia\u0142a\u0144 reklamowych, dla oddzia\u0142&oacute;w ING Banku \u015al\u0105skiego przygotowano plakaty, standy i ulotki oraz indywidualnie dopasowywane wyklejki na witryny.<\/p>\n<p>Na wybranych przej\u015bciach granicznych z Czechami, Niemcami i S\u0142owacj\u0105 zostan\u0105 zamieszczone billboardy informuj\u0105ce o darmowym koncie internetowym.<\/p>\n<p>Kreacj\u0119 przygotowa\u0142a agencja Brain, zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy Pan Media Western.<\/p>\n","protected":false},"excerpt":{"rendered":"&#8222;Klienci ING ju\u017c to maj\u0105&#8221; &#8211; pod takim has\u0142em rozpoczyna si\u0119 kampania ING Banku \u015al\u0105skiego, kt&oacute;ra koncentruje si\u0119 na ofercie banku dla klient&oacute;w internetowych.","protected":false},"author":1,"featured_media":41799,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1063,790,510],"class_list":{"0":"post-41798","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-brain","9":"tag-ing","10":"tag-panmedia-western","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/41798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=41798"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/41798\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/41799"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=41798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=41798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=41798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}