{"id":40849,"date":"2009-02-12T13:31:59","date_gmt":"2009-02-12T12:31:59","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/iq-marketing-dla-goracego-kubka-knorr\/"},"modified":"2009-02-12T13:31:59","modified_gmt":"2009-02-12T12:31:59","slug":"iq-marketing-dla-goracego-kubka-knorr","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/iq-marketing-dla-goracego-kubka-knorr.html","title":{"rendered":"IQ Marketing dla Gor\u0105cego Kubka Knorr"},"content":{"rendered":"<p>Celem konkursu jest budowanie wi\u0119zi z mark\u0105 oraz edukacja konsument&oacute;w na temat r&oacute;\u017cnych sytuacji i sposob&oacute;w spo\u017cywania Gor\u0105cego Kubka.<\/p>\n<p>Aby wzi\u0105\u0107 udzia\u0142 w konkursie uczestnik musi zarejestrowa\u0107 si\u0119 na stronie <a rel=\"nofollow noopener\" href=\"http:\/\/www.konkurs.tegomitrzeba.pl\" target=\"_blank\">www.konkurs.tegomitrzeba.pl<\/a> oraz wys\u0142a\u0107 zdj\u0119cie przedstawiaj\u0105ce &#8222;swoj\u0105 wyj\u0105tkow\u0105 chwil\u0119&#8221; z Gor\u0105cym Kubkiem Knorr, wraz z kr&oacute;tkim opisem. Spo\u015br&oacute;d wszystkich nades\u0142anych fotografii jury wybierze trzy najbardziej kreatywne.<\/p>\n<p>Dodatkowo wszystkie nadsy\u0142ane przez uczestnik&oacute;w fotografie umieszczane s\u0105 na stronie internetowej i bior\u0105 udzia\u0142 w g\u0142osowaniu internaut&oacute;w. Trzy razy w ci\u0105gu miesi\u0105ca og\u0142aszane b\u0119d\u0105 wyniki g\u0142osowania i lista 10 zwyci\u0119skich zdj\u0119\u0107.<\/p>\n<p>W ramach komunikacji konkursu agencja IQ Marketing przygotowa\u0142a kreacj\u0119 kampanii banerowej, kt&oacute;ra obejmuje: portale informacyjne, spo\u0142eczno\u015bciowe i komunikatory. Platform\u0119 internetow\u0105 konkursu przygotowa\u0142 AtomClick, dzia\u0142 interaktywny IQ Marketing.<\/p>\n<p>Konkurs trwa do ko\u0144ca lutego 2009 r.<\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &#8222;Uchwy\u0107 chwile z Gor\u0105cym Kubkiem&#8221; Unilever Polska realizuje konkurs internetowy stanowi\u0105cy cz\u0119\u015b\u0107 kampanii wizerunkowej Gor\u0105cego Kubka Knorr.","protected":false},"author":1,"featured_media":40850,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[853,159],"class_list":{"0":"post-40849","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-iq-marketing","9":"tag-knorr","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/40849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=40849"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/40849\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/40850"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=40849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=40849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=40849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}