{"id":40321,"date":"2009-02-26T10:55:03","date_gmt":"2009-02-26T09:55:03","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/leo-burnett-integruje-dzial-kreacji\/"},"modified":"2009-02-26T10:55:03","modified_gmt":"2009-02-26T09:55:03","slug":"leo-burnett-integruje-dzial-kreacji","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/ludzie\/awanse\/leo-burnett-integruje-dzial-kreacji.html","title":{"rendered":"Leo Burnett integruje dzia\u0142 kreacji"},"content":{"rendered":"<p>W dziale kreacji nie obowi\u0105zuje ju\u017c podzia\u0142 na odr\u0119bne grupy ATL i BTL. Zespo\u0142y kreatywne b\u0119d\u0105 pracowa\u0107 nad koncepcjami komunikacji w uj\u0119ciu 360 stopni, czyli marketingu zintegrowanego. Ich pracami kierowa\u0107 b\u0119d\u0105 Pawe\u0142 Heinze i Krzysztof Iwi\u0144ski, dotychczasowi dyrektorzy kreatywni.<\/p>\n<p>Zarz\u0105d agencji podj\u0105\u0142 decyzj\u0119 o zako\u0144czeniu wsp&oacute;\u0142pracy z Adamem Ciep\u0142owskim (dyrektor kreatywny), Dawidem Kornag\u0105 (copywriter) i Hassanem Torossianem (dyrektor kreatywny), kt&oacute;rzy zajmowali si\u0119 dotychczas projektami BTL.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja reklamowa Leo Burnett wprowadza zmiany w strukturze dzia\u0142u kreacji. Prac\u0119 straci\u0142y trzy osoby.","protected":false},"author":1,"featured_media":40322,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9678],"tags":[1290],"class_list":{"0":"post-40321","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-awanse","8":"tag-leo-burnett","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/40321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=40321"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/40321\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/40322"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=40321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=40321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=40321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}