{"id":40061,"date":"2009-03-05T13:12:24","date_gmt":"2009-03-05T12:12:24","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/btl-point-group-na-dzien-dobry-dla-bos\/"},"modified":"2009-03-05T13:12:24","modified_gmt":"2009-03-05T12:12:24","slug":"btl-point-group-na-dzien-dobry-dla-bos","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/btl-point-group-na-dzien-dobry-dla-bos.html","title":{"rendered":"BTL Point Group &#8222;Na dzie\u0144 dobry&#8221; dla BO\u015a"},"content":{"rendered":"<p>Kampania &#8222;Na dzie\u0144 dobry&#8221; to kampania produktowa z elementami wizerunkowej, wprowadzaj\u0105ca na rynek now\u0105 ofert\u0119 BO\u015a dla klienta indywidualnego. Jej celem jest zwi\u0119kszenie rozpoznawalno\u015bci BO\u015a jako banku nowoczesnego i dedykowanego dla klient&oacute;w detalicznych.<\/p>\n<p>Kampania &#8222;Na Dzie\u0144 Dobry&#8221; skupia si\u0119 na dzia\u0142aniach w telewizji (w TVN, TVN24, TVN7, TVP oraz stacjach niszowych), prasie i internecie.<\/p>\n<p>Za dob&oacute;r i zakup medi&oacute;w dla BO\u015a odpowiada dom mediowy Equinox Polska.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja BTL Point Group przygotowa\u0142a kampani\u0119 &#8222;Na Dzie\u0144 Dobry&#8221; dla Banku Ochrony \u015arodowiska. Dzia\u0142ania potrwaj\u0105 do ko\u0144ca marca.","protected":false},"author":1,"featured_media":40062,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2033,1914,269],"class_list":{"0":"post-40061","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bos","9":"tag-btl-point-group","10":"tag-equinox","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/40061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=40061"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/40061\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/40062"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=40061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=40061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=40061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}