{"id":39331,"date":"2009-03-25T13:51:01","date_gmt":"2009-03-25T12:51:01","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/opcom-interaktywnie-dla-bruno-banani\/"},"modified":"2009-03-25T13:51:01","modified_gmt":"2009-03-25T12:51:01","slug":"opcom-interaktywnie-dla-bruno-banani","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/opcom-interaktywnie-dla-bruno-banani.html","title":{"rendered":"Opcom interaktywnie dla Bruno Banani"},"content":{"rendered":"

Celem dzia\u0142a\u0144 jest promowanie nowego zapachu Bruno Banani – Magic Woman. Grup\u0119 docelow\u0105 stanowi\u0105 m\u0142ode (18-25 lat) kobiety o silnej osobowo\u015bci, lubi\u0105ce flirtowa\u0107.<\/p>\n

Strona internetowa http:\/\/www.bruno-banani-message.com\/<\/a> ma komunikowa\u0107 umiej\u0119tno\u015bci kobiety. Wa\u017cnym elementem strategii by\u0142o podkre\u015blenie nowoczesnego charakteru marki.<\/p>\n

Internautki z trzynastu europejskich krajów mog\u0105 dzi\u0119ki serwisowi przekazywa\u0107 wiadomo\u015bci przez pos\u0142a\u0144ców Bruno Banani. Dla u\u017cytkowniczek strony przewidziany jest tak\u017ce konkurs, w którym mog\u0105 wygra\u0107 wizyt\u0119 dwóch prawdziwych pos\u0142a\u0144ców. Wa\u017cnym elementem serwisu jest równie\u017c akcja samplingowa online.<\/p>\n

Wizualny wymiar serwisu jest utrzymany w eleganckiej stylistyce: dominuje charakterystyczny dla marki Magic Woman kolor purpurowy.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Opcom realizuje kolejny mi\u0119dzynarodowy projekt z firm\u0105 Procter&Gamble Genewa.","protected":false},"author":1,"featured_media":39332,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[305,104],"class_list":{"0":"post-39331","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-opcom","9":"tag-procter-gamble","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/39331","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=39331"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/39331\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/39332"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=39331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=39331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=39331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}