{"id":39121,"date":"2009-03-31T11:06:51","date_gmt":"2009-03-31T09:06:51","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/prezenterzy-twarzami-kampanii-tvp-warszawa\/"},"modified":"2009-03-31T11:06:51","modified_gmt":"2009-03-31T09:06:51","slug":"prezenterzy-twarzami-kampanii-tvp-warszawa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/prezenterzy-twarzami-kampanii-tvp-warszawa.html","title":{"rendered":"Prezenterzy twarzami kampanii TVP Warszawa"},"content":{"rendered":"<p>TVP Warszawa promuje programy &#8222;Telewizyjny Kurier Warszawski&#8221;, &#8222;Kurier Mazowiecki&#8221;, &#8222;Raport na gor\u0105co&#8221;, &#8222;Qadrans Qltury&#8221; oraz &#8222;Alchemia Zdrowia i Urody&#8221;.<\/p>\n<p>Celem prowadzonych dzia\u0142a\u0144 jest od\u015bwie\u017cenie wizerunku, umocnienie pozycji program&oacute;w oraz powi\u0119kszenie widowni.<\/p>\n<p>Dzia\u0142ania reklamowe obejmuj\u0105 pras\u0119 telewizyjn\u0105, no\u015bniki reklamy zewn\u0119trznej, no\u015bniki reklamy w metrze oraz reklam\u0119 w \u015brodkach transportu ZTM. Kampanii towarzyszy\u0107 b\u0119d\u0105 spoty autopromocyjne na antenie TVP Warszawa. Dzia\u0142 Marketingu TVP Warszawa planuje tak\u017ce niestandardowe akcje promocyjne (m.in. spektakle teatralne dla widz&oacute;w i seanse filmowe w kinie pod has\u0142em kampanii).<\/p>\n<p>Twarzami kampanii s\u0105 prezenterzy i prowadz\u0105cy programy.<\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &#8222;TVP Warszawa widocznie najlepsza&#8221; TVP Warszawa rozpoczyna kampani\u0119 reklamow\u0105 swoich program&oacute;w.","protected":false},"author":1,"featured_media":39122,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2605],"class_list":{"0":"post-39121","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-tvp-warszawa","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/39121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=39121"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/39121\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/39122"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=39121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=39121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=39121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}