{"id":3887,"date":"2012-11-08T12:55:08","date_gmt":"2012-11-08T11:55:08","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/grey-group-z-kampania-laciatej-do-kawy-wideo\/"},"modified":"2012-11-08T12:55:08","modified_gmt":"2012-11-08T11:55:08","slug":"grey-group-z-kampania-laciatej-do-kawy-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/grey-group-z-kampania-laciatej-do-kawy-wideo.html","title":{"rendered":"Grey Group z kampani\u0105 \u0141aciatej do kawy (wideo)"},"content":{"rendered":"<p>To pierwsza kampania przygotowana przez agencj\u0119 Grey Group dla Sp&oacute;\u0142dzielni Mleczarskiej  Mlekpol.<\/p>\n<p>Nowy spot reklamowy emitowany jest w stacjach g\u0142&oacute;wnych: TVP, Polsat, TVN oraz w stacjach niszowych: TVN niszowe (TVN Style, TVN 7, TVN 24, Puls, TVN Meteo), Polsat niszowe (m.in. Polsat2, TV4, Polsat Cafe, Film, News), AT Media (25 najlepiej zindeksowanych  do TG stacji). TVP niszowe ( TVP Kultura, Seriale, Historia i Polonia).<\/p>\n<p>Kampania potrwa do 16.12.2012.<\/p>\n<p>R&oacute;wnocze\u015bnie z kampani\u0105 TV b\u0119dzie prowadzona emisja spot&oacute;w TV w internecie na platformach i witrynach video- VOD: Onet, WP, Ipla oraz Iplex.<\/p>\n<p>Autorami konceptu kreatywnego spotu reklamowego s\u0105 Grzegorz Waliczek (Creative Director), Agnieszka Stypa (Senior Art Director) oraz Magda Zalewska (Senior Copywriter).<\/p>\n<p>W obs\u0142ug\u0119 klienta zaanga\u017cowane by\u0142y Magdalena Piotrowska (Client Service Director) i Katarzyna Bry\u0142ka (Account Manager) z zespo\u0142u Testardo Gram.<\/p>\n<p>Nad procesem produkcji ze strony agencji czuwa\u0142y Anna Green (ProductionDirector) i Agat\u0105 Bere\u015b ( TV Producer).<\/p>\n<p>Re\u017cyserem spotu by\u0142 Marcin Zi\u0119bi\u0144ski a jego produkcj\u0105 zaj\u0119\u0142o si\u0119 studio produkcyjne PapayaFilms.<\/p>\n<p>Ze strony Mlekpolu  za projekt odpowiada\u0142y Ewa Gromadzka (Kierownik Dzia\u0142u Marketingu) i Lucyna Kul\u0105gowska (Referent ds. Marketingu).<\/p>\n","protected":false},"excerpt":{"rendered":"2 listopada ruszy\u0142a z najnowsz\u0105 kampani\u0105 reklamow\u0105 promuj\u0105c\u0105 \u015bmietank\u0119 \u0141aciat\u0105 do kawy 12 %.","protected":false},"author":1,"featured_media":3888,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[66,627,836],"class_list":{"0":"post-3887","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-grey","9":"tag-papaya-films","10":"tag-testardo-gram","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/3887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=3887"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/3887\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/3888"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=3887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=3887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=3887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}