{"id":38841,"date":"2009-04-06T12:17:36","date_gmt":"2009-04-06T10:17:36","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/gdy-gospodarka-spowalnia-firmy-tna-wydatki-na-reklame\/"},"modified":"2009-04-06T12:17:36","modified_gmt":"2009-04-06T10:17:36","slug":"gdy-gospodarka-spowalnia-firmy-tna-wydatki-na-reklame","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/gdy-gospodarka-spowalnia-firmy-tna-wydatki-na-reklame.html","title":{"rendered":"Gdy gospodarka spowalnia, firmy tn\u0105 wydatki na reklam\u0119"},"content":{"rendered":"<p>W Polsce tanieje ju\u017c nawet reklama w najwi\u0119kszych telewizjach, kt&oacute;re przez ca\u0142y ubieg\u0142y rok windowa\u0142y ceny. Jak poda\u0142 Presserwis, w kwietniu tzw. CPP (koszt dotarcia z reklam\u0105 do jednego procenta grupy docelowej) w Polsacie spad\u0142 w por&oacute;wnaniu z kwietniem 2008 roku o jedn\u0105 czwart\u0105, a w TVN &#8211; o 15 proc.<\/p>\n<p>Wi\u0119cej na <a href=\"http:\/\/http:\/\/www.rzeczpospolita.pl\/\">http:\/\/www.rzeczpospolita.pl\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Kiedy popyt na reklamy spada, oznacza to, \u017ce mo\u017cna si\u0119 promowa\u0107 taniej.","protected":false},"author":1,"featured_media":38842,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[],"class_list":{"0":"post-38841","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/38841","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=38841"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/38841\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/38842"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=38841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=38841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=38841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}