{"id":38817,"date":"2009-04-06T14:24:59","date_gmt":"2009-04-06T12:24:59","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kampania-lux-medu-i-centrum-medycznego-lim\/"},"modified":"2009-04-06T14:24:59","modified_gmt":"2009-04-06T12:24:59","slug":"kampania-lux-medu-i-centrum-medycznego-lim","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kampania-lux-medu-i-centrum-medycznego-lim.html","title":{"rendered":"Kampania Lux Medu i Centrum Medycznego Lim"},"content":{"rendered":"<p>Jej celem jest zaprezentowanie Grupy jako partnera medycznego oferuj\u0105cego kompleksow\u0105 opiek\u0119 zdrowotn\u0105.<\/p>\n<p>Kampania skierowana jest przede wszystkim do kadry kierowniczej przedsi\u0119biorstw i instytucji.<\/p>\n<p>Materia\u0142y reklamowe uka\u017c\u0105 si\u0119 w wybranych og&oacute;lnopolskich dziennikach, tygodnikach i miesi\u0119cznikach biznesowych. W kampanii wykorzystano te\u017c plakaty ulokowane w wytypowanych centrach biznesu w najwi\u0119kszych miastach Polski. Uwzgl\u0119dniono tak\u017ce dzia\u0142ania reklamowe w niekt&oacute;rych biznesowych i spo\u0142eczno\u015bciowych portalach internetowych. Wizualizacja kampanii zosta\u0142a r&oacute;wnie\u017c zaadaptowana do materia\u0142&oacute;w POS.<\/p>\n<p>Kreacj\u0119 dla prasy oraz indoor przygotowa\u0142a pozna\u0144ska agencja Just, materia\u0142y do internetu &#8211; warszawska agencja Bombadil. Zakupem medi&oacute;w zajmuje si\u0119 dom mediowy Media Concept.<\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &#8222;Najbli\u017cej po zdrowie&#8221; rozpocz\u0119\u0142a si\u0119 akcja promocyjno-informacyjna Grupy Lux Med i Centrum Medycznego Lim.","protected":false},"author":1,"featured_media":38818,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[952,1439],"class_list":{"0":"post-38817","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-just","9":"tag-media-concept","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/38817","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=38817"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/38817\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/38818"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=38817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=38817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=38817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}