{"id":37884,"date":"2009-05-05T09:37:45","date_gmt":"2009-05-05T07:37:45","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/concept-publishing-polska-autorem-gatta-magazine\/"},"modified":"2009-05-05T09:37:45","modified_gmt":"2009-05-05T07:37:45","slug":"concept-publishing-polska-autorem-gatta-magazine","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/concept-publishing-polska-autorem-gatta-magazine.html","title":{"rendered":"Concept Publishing Polska autorem Gatta Magazine"},"content":{"rendered":"<p>Decyzje o wykorzystaniu narz\u0119dzi typu customer publishing oraz&nbsp;stworzeniu koncepcji w\u0142asnego magazynu zosta\u0142y podyktowane konieczno\u015bci\u0105 zawarcia w komunikacie marketingowym informacji o du\u017cej ilo\u015bci r&oacute;\u017cnych produkt&oacute;w,&nbsp;a tak\u017ce&nbsp;rosn\u0105cymi wymaganiami klientek, chc\u0105cych nie tylko otrzymywa\u0107 informacje o produkcie, ale&nbsp;tak\u017ce by\u0107 inspirowanymi i informowanymi o najnowszych trendach w modzie.<\/p>\n<p>Gatta Magazine skierowany jest do core targetu marki &#8211; kobiet dynamicznych, dbaj\u0105cych o wizerunek, poszukuj\u0105cych i wykorzystuj\u0105cych informacje na temat aktualnych trend&oacute;w w modzie i urodzie. Czasopismo ma kszta\u0142towa\u0107 wizerunek marki i wzmacnia\u0107 relacje z klientem.<\/p>\n<p>Na \u0142amach magazynu pojawia\u0107 si\u0119 b\u0119d\u0105 wywiady ze znanymi osobami. W&nbsp;pierwszym numerze&nbsp;rozmowa z Justyn\u0105 Steczkowsk\u0105, kt&oacute;ra jest &#8222;twarz\u0105&#8221; Gatty. Dzi\u0119ki specjalnie opracowanym na t\u0105 okazj\u0119 poradom i stylizacjom Joanny Horody\u0144skiej, dowiedzie\u0107 si\u0119 b\u0119dzie mo\u017cna&nbsp;tak\u017ce, co&nbsp;w tym sezonie jest modne i jakie si\u0119 nosi dodatki.<\/p>\n<p>Pierwszy numer kwartalnika ukaza\u0142 si\u0119 na pocz\u0105tku kwietnia. Dystrybuowany jest w sieci salon&oacute;w marki Gatta.<\/p>\n","protected":false},"excerpt":{"rendered":"Concept Publishing Polska na zlecenie firmy Ferax, w\u0142a\u015bciciela marki Gatta, przygotowa\u0142a pierwszy numer czasopisma kierowanego do klientek marki &#8211; Gatta Magazine.","protected":false},"author":1,"featured_media":37885,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[521],"class_list":{"0":"post-37884","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-concept-publishing","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/37884","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=37884"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/37884\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/37885"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=37884"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=37884"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=37884"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}