{"id":37688,"date":"2009-05-07T16:16:26","date_gmt":"2009-05-07T14:16:26","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/radio-wroclaw-promuje-sie-na-outdoorze\/"},"modified":"2009-05-07T16:16:26","modified_gmt":"2009-05-07T14:16:26","slug":"radio-wroclaw-promuje-sie-na-outdoorze","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/radio-wroclaw-promuje-sie-na-outdoorze.html","title":{"rendered":"Radio Wroc\u0142aw promuje si\u0119 na outdoorze"},"content":{"rendered":"<p>Nowa kampania stacji opiera si\u0119 na prezentacji zdj\u0119\u0107 tr&oacute;jki dziennikarzy. Na megaboardach, billboardach, citylightach i ekranach LED pojawi\u0142y si\u0119 fotografie Katarzyny G&oacute;rnej, wydawcy serwis&oacute;w informacyjnych Radia Wroc\u0142aw, Sylwii Jurgiel, reporterki stacji oraz Roberta Skrzy\u0144skiego, dziennikarza sportowego rozg\u0142o\u015bni. Ich wizerunki wpisane zosta\u0142y w agresywny layout reklam radia. Ca\u0142a kampania poprzedzona zosta\u0142a kwietniow\u0105 akcj\u0105 reklamuj\u0105c\u0105 koncert pod nazw\u0105 Nowe Brzmienie, kt&oacute;rego stacja by\u0142a organizatorem.<\/p>\n<p>Pr&oacute;cz reklam typu outdoor, spoty Radia Wroc\u0142aw emitowane b\u0119d\u0105 na antenie TVP Wroc\u0142aw oraz w prasie. Wspomagaj\u0105ca akcja autopromocyjna b\u0119dzie si\u0119 toczy\u0107 tak\u017ce na antenie rozg\u0142o\u015bni.<\/p>\n<p>Za przygotowanie kampanii, dob&oacute;r i zakup no\u015bnik&oacute;w odpowiada dzia\u0142 promocji Radia Wroc\u0142aw.<\/p>\n<p>Kampania potrwa do ko\u0144ca maja.<\/p>\n","protected":false},"excerpt":{"rendered":"Radio Wroc\u0142aw w swojej nowej kampanii pr&oacute;buje prezentowa\u0107 g\u0142osy, kt&oacute;re wzbudzaj\u0105 emocje, w powi\u0105zaniu z twarzami dziennikarzy.","protected":false},"author":1,"featured_media":37689,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1151],"class_list":{"0":"post-37688","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-radio-wroclaw","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/37688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=37688"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/37688\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/37689"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=37688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=37688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=37688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}