{"id":37642,"date":"2009-05-08T16:15:12","date_gmt":"2009-05-08T14:15:12","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/chipita-poland-wprowadza-nowy-7-days-max\/"},"modified":"2009-05-08T16:15:12","modified_gmt":"2009-05-08T14:15:12","slug":"chipita-poland-wprowadza-nowy-7-days-max","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/chipita-poland-wprowadza-nowy-7-days-max.html","title":{"rendered":"Chipita Poland wprowadza nowy 7 Days Max"},"content":{"rendered":"<p>Kampania obejmuje telewizj\u0119, kino, internet oraz materia\u0142y w metrze warszawskim.<\/p>\n<p>Na potrzeby niestandardowej komunikacji w kinie i internecie zosta\u0142a stworzona przez agencj\u0119 G7 posta\u0107 Maxa Przyjemnego.<\/p>\n<p>Szeroko rozbudowana kampania internetowa, zaplanowana przez Media Direction OMD i agencj\u0119 mobijoy!, obejmuje portale spo\u0142eczno\u015bciowe (Fotka.pl, Nasza-klasa.pl, Poszkole.pl). W portalu Fotka.pl Max ma sw&oacute;j profil i zaprasza u\u017cytkownik&oacute;w do atrakcyjnych konkurs&oacute;w i rozwi\u0105zywania zagadek.<\/p>\n<p>Kampania internetowa to ponadto bannery oraz  trailery filmowe z Maxem Przyjemnym w roli g\u0142&oacute;wnej. W kinach kampania obejmuje spoty na ekranach kinowych, plazmach, infotixach oraz plakaty filmowe.<\/p>\n<p>Nowy 7 Days Max to r&oacute;wnie\u017c nowa strona internetowa <a rel=\"nofollow noopener\" href=\"http:\/\/www.7days.pl\" target=\"_blank\">www.7days.pl<\/a>, kt&oacute;rej autorem jest agencja mobijoy!<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 kampania wprowadzaj\u0105ca rogala 7 Days Max, kt&oacute;ry ma wi\u0119kszy rozmiar i wi\u0119ksz\u0105 ilo\u015b\u0107 nadzienia.","protected":false},"author":1,"featured_media":37643,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[811,906,1721],"class_list":{"0":"post-37642","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-g7","9":"tag-media-direction-omd","10":"tag-mobijoy","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/37642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=37642"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/37642\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/37643"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=37642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=37642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=37642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}