{"id":36622,"date":"2009-06-04T10:04:53","date_gmt":"2009-06-04T08:04:53","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/36-6-rusza-z-kampania-czerwcowa\/"},"modified":"2009-06-04T10:04:53","modified_gmt":"2009-06-04T08:04:53","slug":"36-6-rusza-z-kampania-czerwcowa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/36-6-rusza-z-kampania-czerwcowa.html","title":{"rendered":"36.6 rusza z  kampani\u0105 czerwcow\u0105"},"content":{"rendered":"<p>Projekt &#8222;36.6 kampania czerwcowa&#8221; ma na celu pozyskanie nowych abonent&oacute;w, zwi\u0119kszenie \u015bwiadomo\u015bci marki oraz przekonanie m\u0142odych ludzi do regularnego do\u0142adowywania konta w 36.6. Kampania skierowana jest do m\u0142odzie\u017cy, g\u0142&oacute;wnie do gimnazjalist&oacute;w i licealist&oacute;w z du\u017cych i \u015brednich miast.<\/p>\n<p>Akcja komunikowana b\u0119dzie w telewizji, internecie, na outdoorze i citylightach. Kampani\u0119 ATL wspiera\u0107 b\u0119d\u0105 dzia\u0142ania BTL.<\/p>\n<p>Kampania potrwa do 19 lipca br.<\/p>\n<p>Jej realizacji podj\u0119\u0142a si\u0119 agencja Team One, planowaniem i zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy Universal McCann.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja reklamowa Team One przygotowa\u0142a kolejn\u0105 kampani\u0119 36.6, marki pre-paid Polkomtela.","protected":false},"author":1,"featured_media":36623,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1933,123,1768],"class_list":{"0":"post-36622","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-36i6","9":"tag-polkomtel","10":"tag-team-one","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=36622"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36622\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/36623"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=36622"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=36622"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=36622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}