{"id":36512,"date":"2009-06-08T13:51:26","date_gmt":"2009-06-08T11:51:26","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/familijne-reklamuja-sie-w-telewizji\/"},"modified":"2009-06-08T13:51:26","modified_gmt":"2009-06-08T11:51:26","slug":"familijne-reklamuja-sie-w-telewizji","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/familijne-reklamuja-sie-w-telewizji.html","title":{"rendered":"Familijne reklamuja si\u0119 w telewizji"},"content":{"rendered":"<p>o tematyce rodzinnej oraz 46. Krajowego Festiwalu Piosenki Polskiej w Opolu.&nbsp;Billboard sponsorski b\u0119dzie emitowany przez pi\u0119\u0107 najbli\u017cszych tygodni.<\/p>\n<p>Kampania telewizyjna Wafli Familijnych ma charakter wizerunkowy. Jej celem jest utrwalenie znajomo\u015bci produktu u grupy docelowej. B\u0119dzie emitowana w TVP1, TVP2 oraz w Polsacie. W TVP billboard sponsorski Wafli Familijnych pojawi si\u0119 przed serialami &#8222;Klan&#8221; i &#8222;M jak Mi\u0142o\u015b\u0107&#8221; oraz teleturniejem &#8222;Familiada&#8221;. Natomiast na antenie Polsatu marka sponsoruje m.in. prognoz\u0119 pogody oraz serial &#8222;Samo \u017cycie&#8221;.<\/p>\n<p>Kampania adresowana jest g\u0142&oacute;wnie do kobiet w przedziale wiekowym 25-49 lat, mieszkanek ma\u0142ych i \u015brednich miast, kt&oacute;rych doch&oacute;d waha si\u0119 na \u015brednim i ni\u017cszym poziomie. Billboard sponsorski przygotowa\u0142a agencja reklamowa GPD Advertising.<\/p>\n","protected":false},"excerpt":{"rendered":"Trwa kampania telewizyjna Wafli Familijnych Jutrzenki. Marka zdecydowa\u0142a si\u0119 na sponsoring popularnych seriali i program&oacute;w rozrywkowych&#8230;","protected":false},"author":1,"featured_media":36513,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1056],"class_list":{"0":"post-36512","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-gpd","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=36512"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36512\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/36513"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=36512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=36512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=36512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}