{"id":36266,"date":"2009-06-16T15:12:23","date_gmt":"2009-06-16T13:12:23","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/expert-monitor-wiecej-z-reklam-dla-dwojki\/"},"modified":"2009-06-16T15:12:23","modified_gmt":"2009-06-16T13:12:23","slug":"expert-monitor-wiecej-z-reklam-dla-dwojki","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/expert-monitor-wiecej-z-reklam-dla-dwojki.html","title":{"rendered":"Expert Monitor: wi\u0119cej z reklam dla Dw\u00f3jki"},"content":{"rendered":"<p>Jak wynika z danych firmy Expert Monitor, w maju br. w\u015br&oacute;d telewizji najwi\u0119cej na reklamach (bez autopromocji) zarobi\u0142 TVN &#8211; 318,09 mln z\u0142 (9,71 proc. wi\u0119cej ni\u017c przed rokiem). Na drugim miejscu uplasowa\u0142 si\u0119 Polsat z 273,55 mln z\u0142 przychodu (3,65 proc. spadku), a trzecia pozycja nale\u017ca\u0142a do TVP1, kt&oacute;rej reklamy zapewni\u0142y 173,86 mln z\u0142 (wi\u0119cej o 23,29 proc.).<\/p>\n<p>Kolejna lokata nale\u017ca\u0142a do telewizyjnej Dw&oacute;jki, kt&oacute;rej wp\u0142ywy wynios\u0142y w maju 120,88 mln z\u0142 i by\u0142y wy\u017csze od zesz\u0142orocznych o 29,87 proc. Pierwsz\u0105 pi\u0105tk\u0119 zamkn\u0105\u0142 AXN z 33,94 mln z\u0142 przychodu reklamowego (7,85 proc. wzrostu).<\/p>\n<p>Dane, przygotowane przez firm\u0119 Expert Monitor, opracowano na podstawie danych cennikowych netto, bez uwzgl\u0119dniania indywidualnie negocjowanych rabat&oacute;w.<\/p>\n","protected":false},"excerpt":{"rendered":"W maju br. wp\u0142ywy reklamowe nadawc&oacute;w telewizyjnych wynios\u0142y 1,21 mld z\u0142 i by\u0142y o 7,61 proc. wy\u017csze od odnotowanych w tym samym miesi\u0105cu 2008 r.","protected":false},"author":1,"featured_media":36267,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[1836],"class_list":{"0":"post-36266","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-expert-monitor","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=36266"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36266\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/36267"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=36266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=36266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=36266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}