{"id":36046,"date":"2009-06-23T13:23:29","date_gmt":"2009-06-23T11:23:29","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/open-adexchange-i-netsprint-wchodza-do-danii\/"},"modified":"2009-06-23T13:23:29","modified_gmt":"2009-06-23T11:23:29","slug":"open-adexchange-i-netsprint-wchodza-do-danii","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/open-adexchange-i-netsprint-wchodza-do-danii.html","title":{"rendered":"Open AdExchange i NetSprint wchodz\u0105 do Danii"},"content":{"rendered":"<p>NetSprint dostarczy na rynek du\u0144ski technologi\u0119, kt&oacute;ra pozwoli wydawcom europejskim na wzmocnienie pozycji na rynku reklam pay-per-click.<\/p>\n<p>Open AdExchange to platforma, kt&oacute;ra umo\u017cliwia zakup, zarz\u0105dzanie i kontekstow\u0105 emisj\u0119 reklam. Na korzystanie z Open AdExchange zdecydowa\u0142o si\u0119 ju\u017c 9 grup wydawniczych Danii, w tym: Berlingske Media, Politiken, Ekstra Bladet, TV2, Nordjyske Medier, Syddanske Medier, B&oslash;rsen, Egmont, Jubii czy Fynske Medier.<\/p>\n<p>&#8211; Intencj\u0105 Open AdExchange jest przywr&oacute;cenie bezpo\u015brednich relacji pomi\u0119dzy wydawcami a reklamodawcami i odzyskanie przez nich kontroli nad przychodami z reklam emitowanych w internecie w modelach pay-per-click i pay-per-performance. Nasze rozwi\u0105zanie umo\u017cliwia zarz\u0105dzenie sprzeda\u017c\u0105 i emisj\u0105 reklam kontekstowych na stronach wydawc&oacute;w, m.in. dzi\u0119ki narz\u0119dziom do analizy tre\u015bci stron, kontroli emisji oraz pomiaru statystyk efektywno\u015bci &#8211; m&oacute;wi Tron Kleivane, CEO w Open AdExchange.<\/p>\n","protected":false},"excerpt":{"rendered":"NetSprint podpisa\u0142 umow\u0119 z Open AdExchange, europejskim operatorem reklamy kontekstowej.","protected":false},"author":1,"featured_media":36047,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[535],"class_list":{"0":"post-36046","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-netsprint","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=36046"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/36046\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/36047"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=36046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=36046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=36046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}