{"id":35180,"date":"2009-07-26T16:27:09","date_gmt":"2009-07-26T14:27:09","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/tvp-buduje-baze-z-one-2-one\/"},"modified":"2009-07-26T16:27:09","modified_gmt":"2009-07-26T14:27:09","slug":"tvp-buduje-baze-z-one-2-one","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/tvp-buduje-baze-z-one-2-one.html","title":{"rendered":"TVP buduje baz\u0119 z One-2-One"},"content":{"rendered":"<p>Agnieszka Szulim-Badziak, prowadz\u0105ca Wakacyjny Konkurs Jedynki podr&oacute;\u017cuje po Polsce, pokazuj\u0105c uroki wakacji oraz zach\u0119caj\u0105c widz&oacute;w do udzia\u0142u w konkursie. Codziennie 6-9 os&oacute;b wygrywa nagrod\u0119 500 z\u0142 w ci\u0105gu 15 minut od emisji zwiastuna na antenie TVP (wygrywa si\u0119 &#8222;tu i teraz&#8221;). Tygodniowo organizator zapewnia 50 nagr&oacute;d po 500 z\u0142. Na koniec konkursu do wygrania jest samoch&oacute;d &#8211; Mercedes GLK. Wysy\u0142aj\u0105c kolejne SMSy uczestnik ma szans\u0119 zdoby\u0107 nie tylko Mercedesa, ale te\u017c dodatkowe nagrody (pieni\u0105dze na podatek od auta, ubezpieczenie i paliwo na ca\u0142y rok).<\/p>\n<p>Wa\u017cnym elementem promocji wakacyjnego konkursu jest budowa &#8211; na podstawie aktywno\u015bci SMSowych &#8211; bazy wiedzy o widzach, kt&oacute;r\u0105 w przysz\u0142o\u015bci TVP wykorzysta w dzia\u0142aniach informacyjnych i marketingowych. Do realizacji tego przedsi\u0119wzi\u0119cia s\u0142u\u017cy Mobile Advertising Platform, autorski system targetowania behawioralnego przygotowany przez One-2-One.<\/p>\n<p>Wakacyjny Konkurs Jedynki potrwa do 30 sierpnia.<\/p>\n","protected":false},"excerpt":{"rendered":"One-2-One Media Solutions obs\u0142uguje konkurs SMS-owy dla widz&oacute;w TVP1. Wakacyjny Konkurs Jedynki wykorzystuje targetowanie behawioralne.","protected":false},"author":1,"featured_media":35181,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[2086,392],"class_list":{"0":"post-35180","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-one-2-one","9":"tag-tvp","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/35180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=35180"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/35180\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/35181"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=35180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=35180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=35180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}