{"id":34664,"date":"2009-08-12T15:19:20","date_gmt":"2009-08-12T13:19:20","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/111-proc-wiecej-z-reklam-dla-vivy\/"},"modified":"2009-08-12T15:19:20","modified_gmt":"2009-08-12T13:19:20","slug":"111-proc-wiecej-z-reklam-dla-vivy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/111-proc-wiecej-z-reklam-dla-vivy.html","title":{"rendered":"111 proc. wi\u0119cej z reklam dla Vivy"},"content":{"rendered":"<p>Jak wynika z danych firmy AGB Nielsen Media Research, przygotowanych dla Mediarun.pl, najwi\u0119ksze zyski w\u015br&oacute;d telewizji tematycznych odnotowa\u0142a w ubieg\u0142ym miesi\u0105cu Viva Polska. Stacja zarobi\u0142a 33,16 mln z\u0142 i odnotowa\u0142a przyrost wp\u0142yw&oacute;w na poziomie 110,76 proc.<\/p>\n<p>Na drugim miejscu uplasowa\u0142a si\u0119 stacja MTV Polska, kt&oacute;rej reklamodawcy zapewnili 18,59 mln z\u0142 przychodu reklamowego (wzrost o 34,23 proc.). Kolejne lokaty nale\u017ca\u0142y do kana\u0142&oacute;w AXN, kt&oacute;ry uzyska\u0142 z reklam 15,74 mln z\u0142 (19,46 proc. wzrostu), oraz Discovery z zyskami r&oacute;wnymi 13,36 mln z\u0142 (wi\u0119cej o 27,92 proc.).<\/p>\n<p>Pierwsz\u0105 pi\u0105tk\u0119 zamkn\u0119\u0142a w tym segmencie stacja TVN24, kt&oacute;ra w minionym miesi\u0105cu zarobi\u0142a na reklamach 12,42 mln z\u0142 (wzrost o 92,86 proc.).<\/p>\n<p>Zestawienie opracowano na podstawie danych cennikowych netto, bez uwzgl\u0119dniania indywidualnie negocjowanych rabat&oacute;w.<\/p>\n","protected":false},"excerpt":{"rendered":"W lipcu br. najwi\u0119ksze kana\u0142y tematyczne zarobi\u0142y na reklamach wi\u0119cej ni\u017c w tym samym miesi\u0105cu przed rokiem.","protected":false},"author":1,"featured_media":34665,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[1364],"class_list":{"0":"post-34664","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-wplywy-reklamowe","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/34664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=34664"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/34664\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/34665"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=34664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=34664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=34664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}