{"id":34010,"date":"2009-09-03T13:32:54","date_gmt":"2009-09-03T11:32:54","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/acatar-ma-swoj-serwis\/"},"modified":"2009-09-03T13:32:54","modified_gmt":"2009-09-03T11:32:54","slug":"acatar-ma-swoj-serwis","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/internet\/acatar-ma-swoj-serwis.html","title":{"rendered":"Acatar ma sw\u00f3j serwis"},"content":{"rendered":"<p>Witryna <a rel=\"nofollow noopener\" href=\"http:\/\/www.acatar.pl\" target=\"_blank\">www.acatar.pl<\/a> sk\u0142ada si\u0119 z kilku podstawowych cz\u0119\u015bci: produktowej, poradnikowej oraz rozrywkowej. Serwis ma spe\u0142nia\u0107 rol\u0119 zar&oacute;wno wizerunkow\u0105, jak i edukacyjn\u0105.  Jego g\u0142&oacute;wnym celem jest edukacja konsument&oacute;w w zakresie zapobiegania katarowi oraz prezentacja oferty produktowej.<\/p>\n<p>W ramach wsp&oacute;\u0142pracy E_misja Interactive 360 przygotowa\u0142a layout i key visual strony oraz opracowa\u0142a jej merytoryk\u0119. Agencja jest r&oacute;wnie\u017c pomys\u0142odawc\u0105 gry &#8222;Ukatarzacz&#8221;, modyfikuj\u0105cej zdj\u0119cie internauty tak, aby wygl\u0105da\u0142 na zakatarzonego. &#8222;Ukatarzon\u0105&#8221; wersj\u0119 zdj\u0119cia mo\u017cna b\u0119dzie wys\u0142a\u0107 przyjacio\u0142om, kt&oacute;rzy maj\u0105 mo\u017cliwo\u015b\u0107 po wej\u015bciu na stron\u0119 &#8222;odkatarzenia&#8221;.<\/p>\n<p>Serwis opiera si\u0119 na mechanizmie member-get-member (wzajemnych rekomendacji internaut&oacute;w); wykorzystano r&oacute;wnie\u017c inne techniki WoM.<\/p>\n","protected":false},"excerpt":{"rendered":"W wyniku wygranego przetargu agencja E_misja Interactive 360 stworzy\u0142a nowy serwis produktowy US Pharmacia dla marki Acatar.","protected":false},"author":1,"featured_media":34011,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9676],"tags":[869],"class_list":{"0":"post-34010","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internet","8":"tag-e_misja-interactive","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/34010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=34010"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/34010\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/34011"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=34010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=34010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=34010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}