{"id":33832,"date":"2009-09-08T16:04:18","date_gmt":"2009-09-08T14:04:18","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/multisponsorskie-dzialania-bz-wbk\/"},"modified":"2009-09-08T16:04:18","modified_gmt":"2009-09-08T14:04:18","slug":"multisponsorskie-dzialania-bz-wbk","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/multisponsorskie-dzialania-bz-wbk.html","title":{"rendered":"Multisponsorskie dzia\u0142ania BZ WBK"},"content":{"rendered":"<p>Kampania ta potrwa do po\u0142owy pa\u017adziernika i obejmuje TVP1, TVP2, TVP Historia, TVP Kultura, TVN i TVN7 oraz Polsat.<\/p>\n<p>W TVP1 i TVP2 billboardy sponsorskie BZ WBK towarzysz\u0105 serialom: &#8222;Klan&#8221;, &#8222;Barwy Szcz\u0119\u015bcia&#8221; oraz &#8222;Kulisy II wojny \u015bwiatowej&#8221;. Pojawiaj\u0105 si\u0119 r&oacute;wnie\u017c przed &#8222;Prognoz\u0105 pogody&#8221; w TVP1 i &#8222;Sportem&#8221; w TVP1 i TVN. W Polsacie zobaczymy je w weekendy przed i po emisji &#8222;Mega Hitu&#8221;, a w TVN7 przed i po serialach &#8222;Diabli nadali&#8221; i &#8222;Przyjaciele&#8221;.<\/p>\n<p>W trakcie obchod&oacute;w 70 rocznicy wybuchu II Wojny \u015awiatowej BZ WBK sponsorowa\u0142 dokumenty i filmy historyczne w TVP Historia i TVP Kultura. Billboardy sponsorskie towarzyszy\u0142y emisji koncertu w 70 rocznic\u0119 wybuchu II Wojny \u015awiatowej w TVP2.<\/p>\n<p>W trakcie mecz&oacute;w eliminacyjnych reprezentacji Polski do Mistrzostw \u015awiata w pi\u0142ce no\u017cnej Bank Zachodni WBK b\u0119dzie sponsorowa\u0142 studio meczowe.<\/p>\n<p>Planowaniem i zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy Universal McCann.<\/p>\n","protected":false},"excerpt":{"rendered":"Bank Zachodni WBK zdecydowa\u0142 si\u0119 na dzia\u0142ania sponsorskie w stacjach telewizyjnych obejmuj\u0105ce r&oacute;\u017cnorodne pozycje programowe.","protected":false},"author":1,"featured_media":33833,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[224],"class_list":{"0":"post-33832","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-universal-mccann","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/33832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=33832"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/33832\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/33833"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=33832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=33832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=33832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}