{"id":33718,"date":"2009-09-13T21:41:58","date_gmt":"2009-09-13T19:41:58","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/oriflame-wizerunkowo\/"},"modified":"2009-09-13T21:41:58","modified_gmt":"2009-09-13T19:41:58","slug":"oriflame-wizerunkowo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/oriflame-wizerunkowo.html","title":{"rendered":"Oriflame wizerunkowo"},"content":{"rendered":"<p>Kampania prasowa i telewizyjna b\u0119dzie przebiega\u0142a pod has\u0142em &#8222;Tylko dla Twojego pi\u0119kna odkrywamy skarby natury&#8221;. Jednym z g\u0142&oacute;wnych jej za\u0142o\u017ce\u0144 jest wzmocnienie wizerunku Oriflame jako producenta kosmetyk&oacute;w inspirowanych natur\u0105, w kt&oacute;rych cz\u0119sto wykorzystywane s\u0105 sk\u0142adniki pozyskane z owoc&oacute;w, kwiat&oacute;w i ro\u015blin.<\/p>\n<p>Kampania b\u0119dzie r&oacute;wnie\u017c obecna w krajach z regionu Europy, Bliskiego Wschodu oraz Afryki. Spot telewizyjny zosta\u0142 nakr\u0119cony w Chorwacji.<\/p>\n<p>Kampania b\u0119dzie emitowana w g\u0142&oacute;wnych stacjach telewizyjnych (spoty 30&#8243; w TVP, TVN, Polsacie, TV4, TVN7 oraz z wybranych kana\u0142ach tematycznych), w prasie kobiecej uka\u017c\u0105 si\u0119 konsekutywne reklamy w miesi\u0119cznikach Show, Glamour, Zwierciad\u0142o, Pani, \u015awiat Kobiety, Claudia i Tw&oacute;j Styl.<\/p>\n<p>Za kreacj\u0119 i produkcj\u0119 spotu reklamowego odpowiada agencja Euro RSCG 4D, planowaniem i zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 Media Group. Reklam\u0119 wyre\u017cyserowa\u0142 Ivo Mostertman.<\/p>\n","protected":false},"excerpt":{"rendered":"14 wrze\u015bnia br. rozpocznie si\u0119 kampania wizerunkowa Oriflame, kt&oacute;ra potrwa do ko\u0144ca pa\u017adziernika. Jej celem jest zwi\u0119kszenie \u015bwiadomo\u015bci marki w\u015br&oacute;d kobiet.","protected":false},"author":1,"featured_media":33719,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[74],"class_list":{"0":"post-33718","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-havas","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/33718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=33718"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/33718\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/33719"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=33718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=33718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=33718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}