{"id":33442,"date":"2009-09-21T15:12:22","date_gmt":"2009-09-21T13:12:22","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/zagraj-w-zielone-z-bre-bankiem\/"},"modified":"2009-09-21T15:12:22","modified_gmt":"2009-09-21T13:12:22","slug":"zagraj-w-zielone-z-bre-bankiem","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/zagraj-w-zielone-z-bre-bankiem.html","title":{"rendered":"Zagraj w zielone z BRE Bankiem"},"content":{"rendered":"<p>Celem kampanii jest budowanie ekologicznej \u015bwiadomo\u015bci w\u015br&oacute;d pracownik&oacute;w banku poprzez zaakcentowanie zaanga\u017cowania BRE w dzia\u0142ania o charakterze prewencyjnym dla \u015brodowiska w miejscu pracy. Ponadto kampania ma uzmys\u0142awia\u0107, \u017ce ka\u017cdy z osobna ma wp\u0142yw na przysz\u0142o\u015b\u0107 naszej planety.<\/p>\n<p>Program komunikowany jest w oddzia\u0142ach i materia\u0142ach wewn\u0119trznych BRE Banku na terenie ca\u0142ej Polski.<\/p>\n<p>Kampania potrwa 6 miesi\u0119cy.<\/p>\n<p>Koncepcj\u0119 komunikacji do kampanii opracowa\u0142a agencja Scholz &amp; Friends Warszawa. Merytorycznie projekt wspiera Fundacja Aeris Futuro.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 kampania reklamowa BRE Banku pod has\u0142em &#8222;Gramy w zielone&#8221;.","protected":false},"author":1,"featured_media":33443,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[383],"class_list":{"0":"post-33442","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bre-bank","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/33442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=33442"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/33442\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/33443"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=33442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=33442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=33442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}