{"id":32674,"date":"2009-10-11T21:49:44","date_gmt":"2009-10-11T19:49:44","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wesoly-kostek-bohaterem-spotow-alpen-gold\/"},"modified":"2009-10-11T21:49:44","modified_gmt":"2009-10-11T19:49:44","slug":"wesoly-kostek-bohaterem-spotow-alpen-gold","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/wesoly-kostek-bohaterem-spotow-alpen-gold.html","title":{"rendered":"Weso\u0142y Kostek bohaterem spot\u00f3w Alpen Gold"},"content":{"rendered":"<p>Jego g\u0142&oacute;wnym bohaterem jest Weso\u0142y Kostek. Spot jest kluczowym elementem najnowszej kampanii marketingowej Alpen Gold, kt&oacute;ra obejmuje na tym etapie promocj\u0119 marki w telewizji, a kontynuacja tych dzia\u0142a\u0144 planowana jest r&oacute;wnie\u017c na kolejny rok.<\/p>\n<p>Spot telewizyjny o d\u0142ugo\u015bci 30 sekund emitowany b\u0119dzie w najwi\u0119kszych stacjach telewizyjnych, m.in. TVP1, TVP2, TVN, Polsacie, TV4, TVN7, TVN 24, TVN Style, TVN Meteo, Polsat Cafe, TVP Kultura i Movies 24.<\/p>\n<p>Kreacja zosta\u0142a przygotowana przez agencj\u0119 Gruppa66 Ogilvy, a za zakup medi&oacute;w odpowiada dom mediowy Starcom. Dzia\u0142ania PR nadzoruje agencja Alert Media Communications.<\/p>\n","protected":false},"excerpt":{"rendered":"Od 12 pa\u017adziernika w najwi\u0119kszych stacjach telewizyjnych emitowany b\u0119dzie nowy spot reklamowy marki Alpen Gold przygotowany przez agencj\u0119 Gruppa66 Ogilvy.","protected":false},"author":1,"featured_media":32675,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1303,377],"class_list":{"0":"post-32674","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-gruppa66-ogilvy","9":"tag-starcom","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/32674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=32674"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/32674\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/32675"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=32674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=32674"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=32674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}