{"id":30100,"date":"2010-01-06T00:29:36","date_gmt":"2010-01-05T23:29:36","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wielka-oszcz-w-plusie-i-mixplusie-wideo\/"},"modified":"2010-01-06T00:29:36","modified_gmt":"2010-01-05T23:29:36","slug":"wielka-oszcz-w-plusie-i-mixplusie-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/wielka-oszcz-w-plusie-i-mixplusie-wideo.html","title":{"rendered":"&#8222;Wielka Oszcz&#8221; w Plusie i MixPlusie (wideo)"},"content":{"rendered":"<p>W ramach kampanii przygotowano trzy filmy, w formatach 15- i 30-sekund. Akcja spot&oacute;w dzieje si\u0119 na dachu a kreacja nawi\u0105zuje do kampanii wyprzeda\u017cowych z lat poprzednich.<\/p>\n<p>Dzia\u0142ania promocyjne potrwaj\u0105 do ko\u0144ca stycznia i obejm\u0105 og&oacute;lnopolskie stacje telewizyjne, pras\u0119 og&oacute;lnopolsk\u0105, outdoor, portale internetowe oraz stacje RMF FM i Radio Zet.<\/p>\n<p>Autorem kampanii jest agencja PZL, media zaplanowa\u0142 i kupi\u0142 dom mediowy Media Direction OMD.<\/p>\n","protected":false},"excerpt":{"rendered":"Plus rozpocz\u0105\u0142 now\u0105 kampani\u0119 reklamow\u0105, kt&oacute;rej celem jest promocja &#8222;Wielkiej Oszcz&#8221; &#8211; akcji wyprzeda\u017cowej telefon&oacute;w w Plusie i MixPusie.","protected":false},"author":1,"featured_media":30101,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[906,746],"class_list":{"0":"post-30100","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-media-direction-omd","9":"tag-pzl","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/30100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=30100"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/30100\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/30101"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=30100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=30100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=30100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}