{"id":29024,"date":"2010-02-04T16:13:51","date_gmt":"2010-02-04T15:13:51","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kruk-zacheca-do-kontaktu-z-windykatorem\/"},"modified":"2010-02-04T16:13:51","modified_gmt":"2010-02-04T15:13:51","slug":"kruk-zacheca-do-kontaktu-z-windykatorem","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kruk-zacheca-do-kontaktu-z-windykatorem.html","title":{"rendered":"Kruk zach\u0119ca do kontaktu z windykatorem"},"content":{"rendered":"<p>Firma Kruk przekonuje d\u0142u\u017cnik&oacute;w, \u017ce kontakt i dialog z windykatorem to najlepszy spos&oacute;b na rozwi\u0105zanie problemu zad\u0142u\u017cenia. Akcja b\u0119dzie przebiega\u0142a pod has\u0142em &#8222;Kruk &#8211; najlepsze wyj\u015bcie z d\u0142ug&oacute;w&#8221;.<\/p>\n<p>Kampania b\u0119dzie pierwszym og&oacute;lnopolskim przekazem adresowanym do d\u0142u\u017cnik&oacute;w, kt&oacute;rych zaleg\u0142o\u015bci p\u0142atnicze obs\u0142uguje Grupa Kapita\u0142owa Kruk. Emisja spot&oacute;w jest jednym z element&oacute;w akcji edukacyjnej zach\u0119caj\u0105cej Polak&oacute;w do aktywno\u015bci w radzeniu sobie z problemem zad\u0142u\u017cenia i szukaniu kontaktu z wierzycielem lub windykatorem, co b\u0119dzie pierwszym krokiem do \u017cycia bez d\u0142ug&oacute;w. Reklama informuje osoby unikaj\u0105ce lub obawiaj\u0105ce si\u0119 kontaktu, o korzy\u015bciach wynikaj\u0105cych ze wsp&oacute;\u0142pracy z grup\u0105 Kruk.<\/p>\n<p>Kampani\u0119 promowa\u0107 b\u0119d\u0105 15- i 30-sekundowe spoty nadawane w og&oacute;lnopolskich stacjach telewizyjnych &#8211; TVP, Polsat, TVN, TV4, oraz w wybranych kana\u0142ach tematycznych.<\/p>\n<p>Autorem kreacji spotu reklamowego jest agencja ARRS Effectica. Spot wyprodukowa\u0142o Studio Filmowe Division. Media planowa\u0142 dom mediowy Brand Connection.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpoczyna og&oacute;lnopolska kampania reklamowa skierowana do os&oacute;b zad\u0142u\u017conych.","protected":false},"author":1,"featured_media":29025,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1912],"class_list":{"0":"post-29024","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-brand-connection","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/29024","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=29024"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/29024\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/29025"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=29024"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=29024"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=29024"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}