{"id":27250,"date":"2010-04-06T11:19:37","date_gmt":"2010-04-06T09:19:37","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/heureka-aktywuje-z-dove-wideo\/"},"modified":"2010-04-06T11:19:37","modified_gmt":"2010-04-06T09:19:37","slug":"heureka-aktywuje-z-dove-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/heureka-aktywuje-z-dove-wideo.html","title":{"rendered":"Heureka aktywuje z Dove (wideo)"},"content":{"rendered":"<p>Kampania promuj\u0105ca antyperspiranty pod has\u0142em &#8222;Czy wiesz jak regenerowa\u0107 sk&oacute;r\u0119 pod pachami?&#8221; potrwa do ko\u0144ca kwietnia. Dzia\u0142ania anga\u017cuj\u0105ce konsumentki obejmuj\u0105 punkty sprzeda\u017cy, pras\u0119, telewizj\u0119 oraz media spo\u0142eczno\u015bciowe.<\/p>\n<p>W ramach social media agencja Heureka prowadzi dzia\u0142ania maj\u0105ce na celu udost\u0119pnienie tre\u015bci edukacyjnych o antyperspirantach Dove oraz wsparcie dla kobiet, kt&oacute;re maj\u0105 problemy z podra\u017cnion\u0105 sk&oacute;r\u0105 pod pachami. Konsumentki maj\u0105 mo\u017cliwo\u015b\u0107 sprawdzenia stanu sk&oacute;ry przy pomocy specjalnego testu samodiagnozy oraz skorzystania z porad eksperta Dove. Zaplanowane aktywno\u015bci obejmuj\u0105 tak\u017ce dzia\u0142ania ambasadorskie anga\u017cuj\u0105ce lider&oacute;w opinii. Uruchomiona zosta\u0142a r&oacute;wnie\u017c specjalna infolinia ekspercka, za po\u015brednictwem kt&oacute;rej konsumentki Dove mog\u0105 korzysta\u0107 z indywidualnej porady kosmetologa.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Heureka prowadzi kolejne dzia\u0142ania marketingowe dla marki Dove.","protected":false},"author":1,"featured_media":27251,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[353,370],"class_list":{"0":"post-27250","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-dove","9":"tag-heureka","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/27250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=27250"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/27250\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/27251"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=27250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=27250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=27250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}