{"id":26850,"date":"2010-04-20T11:38:47","date_gmt":"2010-04-20T09:38:47","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/san-markos-przeprowadza-rebranding-budimeksu-nieruchomosci\/"},"modified":"2010-04-20T11:38:47","modified_gmt":"2010-04-20T09:38:47","slug":"san-markos-przeprowadza-rebranding-budimeksu-nieruchomosci","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/san-markos-przeprowadza-rebranding-budimeksu-nieruchomosci.html","title":{"rendered":"San Markos przeprowadza rebranding Budimeksu Nieruchomo\u015bci"},"content":{"rendered":"<p>Proces rebrandingu w Polsce zosta\u0142 zrealizowany wed\u0142ug wytycznych Grupo Ferrovial dla sp&oacute;\u0142ek zale\u017cnych na ca\u0142ym \u015bwiecie.<\/p>\n<p>W ramach rebrandingu agencja San Markos opracowa\u0142a koncept strategiczny i kreatywny odpowiadaj\u0105cy na potrzeby klienta na polskim rynku nieruchomo\u015bci. W ramach kolejnych etap&oacute;w rebrandingu przeprowadzone zosta\u0142y nast\u0119puj\u0105ce dzia\u0142ania: adaptacja corporate identity i architektury brandu, stworzony zosta\u0142 podr\u0119cznik marketingowy (marketing manual) oraz przygotowane zosta\u0142y materia\u0142y do komunikacji ca\u0142ego procesu.<\/p>\n<p>O wyborze San Markos na partnera w tym projekcie zadecydowa\u0142a dotychczasowa wieloletnia wsp&oacute;\u0142praca z klientem oraz do\u015bwiadczenie agencji w projektowaniu identyfikacji wizualnej.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja reklamowa San Markos przeprowadzi\u0142a proces rebrandingu sp&oacute;\u0142ki Budimex Nieruchomo\u015bci.","protected":false},"author":1,"featured_media":26851,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[273],"class_list":{"0":"post-26850","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-san-markos","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26850","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26850"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26850\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26851"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26850"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26850"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26850"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}